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HBR's 10 must reads on strategic marketing / Roland T. Rust [y otros diecinueve]. by Harvard Business Review Press | Rust, Roland T [autor.] | Moorman, Christine [autor.] | Bhalla, Gaurav [autor.] | Edelam, David C, 1961- [autor.] | Levitt, Theodore [autor.] | Christensen, Clayton M [autor.] | Cook, Scott, 1952- [autor.] | Hall, Taddy [autor.] | Keller, Kevin Lane, 1956- [autor.] | Silverstein, Michael J, 1955- [autor.] | Sayre, Kate [autor.] | Anderson, James C [autor.] | Narus, James A [autor.] | van Rossum, Wouter [autor.] | Fournier, Susan [autor.] | Lee, Lara [autor.] | Reichheld, Frederick F [autor.] | Kotler, Philip, 1931- [autor.] | Rackham, Neil [autor.] | Krishnaswamy, Suj. Series: HBR's 10 must reads seriesEdition: First. edition.Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2013Other title: Harvard business review's 10 must reads on strategic marketing | HBR's ten must reads on strategic marketing.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / H261h 2013, ...
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Personas compran personas / Carlos Rosales . by Rosales, Carlos [autor.]. Edition: 1a. edición .Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: Bogotá : Conecta, 2017Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / R788p 2017, ...
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Zero resistance selling / Maxwell Maltz, Dan S. Kennedy, William T. Brooks...[y otros]. by Maltz, Maxwell, 1899-1975 [autor.] | Kennedy, Dan S, 1954- | Brooks, William T, 1945- | Oechsli, Matt | Paul, Jeff | Yellen, Pamela. Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: New York : Prentice Hall Press, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.85 / Z58z 1998.
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Creative strategy in direct marketing / Susan K. Jones. by Jones, Susan K, 1949- [autor.]. Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Lincolnwood, Ill., USA : NTC Business Books, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / J76c 1990.
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