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El comportamiento del consumidor / Hugo Schnake Ayechu. by Schnake Ayechu, Hugo [autor.]. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publisher: México ; Bogotá : Editorial Trillas, 1988Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S357c.
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by Schiffman, Leon G [autor.] | Kanuk, Leslie Lazar. Edition: Fifth edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S333b.
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Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip [autor] | Armstrong, Gary [autor.]. Edition: Seventh edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Englewood Cliffs, New Jersey : Prentice Hall, 1996Publisher: [California] : [s.e.], 1996Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874p, ...
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Consumer behavior / John C. Mowen, Michael Minor. by Mowen, John C [autor.] | Minor, Michael, 1950-. Edition: Fifth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Upper Saddle River, NJ : Prentice\Hall, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / M936c.
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Customer connections : new strategies for growth / Robert E. Wayland, Paul M Cole. by Wayland, Robert E. (Robert Edwin), 1946- [autor.] | Cole, Paul M. (Paul Michael), 1958-. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Boston, MA : Harvard Business School Press, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / W358c, ... Not available: Biblioteca CESA: Damaged (1).
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Consumer behavior and marketing action / Henry Assael. by Assael, Henry [autor.]. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Boston, MA : Kent Pub. Co., 1984Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / A798c.
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Marketing : real people, real choices / Michael R. Solomon, Elnora W Stuart. by Solomon, Michael R [autor.] | Stuart, Elnora W. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New Jersey : Prentice Hall, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / S689m, ...
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MKTG 7 / Charles W Lamb; Joseph F Hair; Carl D McDaniel. by Lamb, Charles W [autor.] | Hair, Joseph F | Mcdaniel, Carl D. Edition: Student Edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : South\Western College Publishing, 2013Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / L218mk, ... Not available: Biblioteca CESA: Lost (1).
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