El comportamiento del consumidor / Hugo Schnake Ayechu.
Material type:
TextLanguage: Spanish Publisher: México ; Bogotá : Editorial Trillas, 1988Description: 232 páginas : ilustraciones, diagramas ; 23 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9682423384Subject(s): Consumidores -- Investigaciones | Mercadeo | Comportamiento del consumidor | Investigación de mercadeoDDC classification: 658.834
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General | 658.834 / S357c (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101004155 |
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