Results
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Sharpening the marketing edge / Regis McKenna ...[y otros]. by Genius Products, Inc [autor.] | Mckenna, Regis | O'hara, Meghan | Moore, Michael, 1954 | Dog Eat Dog Films | Weinstein Company. Series: A Harvard Business Review PaperbackEdition: Widescreen.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: [New York] : Harvard Business School Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S532s.
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Marketing / Peter McClure. by Mcclure, Peter [autor.]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : McGraw-Hill, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M166m.
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Marketing research / David A. Aaker, V. Kumar, George S Day. by Aaker, David A [autor.] | Day, George S | Kumar, V, 1957-. Edition: Fifth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Wiley, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / A111m.
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Practical marketing research / Jeffrey L Pope. by Pope, Jeffrey L [autor.]. Edition: New, updated edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : AMACOM, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / P825p.
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Managing the professional service firm / David H Maister. by Maister, David H [autor.]. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Maxwell Macmillan International, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658 / M231m.
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Developing new products with TQM / Charles D Gevirtz. by Gevirtz, Charles D [autor.]. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York ; Bogotá : McGraw\Hill, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.562 / G396d.
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The marketing plan / William A Cohen. by Cohen, William A, 1937- [autor.]. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Wiley, 1998Online access: Publisher description | Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C678m.
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Marketing management / Richard P. Bagozzi, [y otros]. by Bagozzi, Richard P. - Rosa, José Antonio [coautor]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Prentice Hall, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B148m.
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