Practical marketing research / Jeffrey L Pope.

By: Pope, Jeffrey L [autor.]Material type: TextTextLanguage: English Publisher: New York : AMACOM, 1993Edition: New, updated editionDescription: x, 325 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0814450865Subject(s): Diseños de investigación de mercados | Encuestas e investigación | Mercadeo | Investigación de mercadeoDDC classification: 658.83
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Includes bibliographical references and index.

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