Results of search for 'ccl=an:47278.' › Biblioteca CESA catalog

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		Calidad total en la gestión de servicios : Cómo lograr el equilibrio entre las percepciones y las expectativas de los consumidores / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry ; traducción Claudio L. Soriano Soriano. by Zeithaml, Valarie A [autor.] \| Berry, Leonard L \| Parasuraman, A \| Soriano Soriano, Claudio L [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.568 / Z48c. Place hold Request article Add to cart (remove)
		How to turn customer service into customer sales / Bernard Katz. by Katz, Bernard [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / K197h. Place hold Request article Add to cart (remove)
		Marketing Magnético : La estrategia definitiva para atraer y conservar clientes / John R. Graham. by Graham, John R [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Díaz de Santos, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G739m. Place hold Request article Add to cart (remove)
		Cómo conservar su clientela / Robert L. Desatnick ; traducción Eduardo Calado Noguera ; revisión técnica Humberto Serna Gómez. by Desatnick, Robert L [autor.] \| Calado Noguera, Eduardo [traductor] \| Serna Gómez, Humberto [revisión]. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441c. Place hold Request article Add to cart (remove)
		Cómo contentar clientes disgustados : conserve la calma ante situaciones desagradables / Rebecca L. Morgan ; traductor Julio Galindo. by Morgan, Rebecca L [autor.] \| Galidno, Julio [traductor]. Edition: Editor Nicolás Grepe Philp.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Grupo editorial Iberoamerica, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M849c. Place hold Request article Add to cart (remove)
		Más allá del servicio al cliente : cómo conservar la lealtad del cliente para siempre / Richard F. GersonL. Collins ; traductor Héctor GTejera. by Gerson, Richard F [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Grupo editorial Iberoamericana, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / G382m. Place hold Request article Add to cart (remove)
		Consumer behavior : buying, having, and being / Michael R Solomon. by Solomon, Michael R [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Allyn and Bacon, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / S689c. Place hold Request article Add to cart (remove)
		Consumer marketing strategies / Regis McKenna ...[y otros]. by Mckenna, Regis [autor.]. Series: A Harvard Business Review PaperbackMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C758m. Place hold Request article Add to cart (remove)
		Marketing / Joel R. Evans ; Barry Berman. by Evans, Joel R [autor.] \| Berman, Barry. Edition: Sixth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Macmillan Publishing Company, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / E924m, ... Place hold Request article Add to cart (remove)
		Breve curso de marketing para mercado abierto / Javier Cordero Ramírez. by Cordero Ramírez, Javier [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Trillas, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C794b. Place hold Request article Add to cart (remove)
		La clientelización de los mercados : la nueva frontera en la competencia comercial / B. Joseph Pine II ; traducción de Jesús Villamizar Herrera ; revisión técnica de Humberto Serna Gómez ; prólogo de Stan Davis. by Pine, B. Joseph, II [autor.] \| Villamizar Herrera, Jesús [traductor .] \| Serna Gómez, Humberto [revisión] \| Davis, Stanley M [prólogo ]. Series: : Serie empresarialMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Santafé de Bogotá : Fondo Editorial Legis, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / P649c 1994, ... Place hold Request article Add to cart (remove)
		La comunicación global : cómo construir la imagen de una empresa / Christian Regouby. by Regouby, Christian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Ediciones Gestión 2000, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R343c. Place hold Request article Add to cart (remove)
		Buyer behavior in marketing strategy / John A. Howard. by Howard, John A [autor.]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / H848b. Place hold Request article Add to cart (remove)
		Marketing an introduction / Philip Kotler, Gary Armstrong. by Kotler, Philip [autor.] \| Armstrong, Gary [coautor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey : Prentice Hall, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K874m. Place hold Request article Add to cart (remove)
		Great customer service on the telephone / Kristin Anderson. by Anderson, Kristi [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : American Management Associations, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A549g. Place hold Request article Add to cart (remove)
		estrategias de marketing : un enfoque orientado al consumidor / Steven P. schnaars. by Schnaars, Steven P [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S357e. Place hold Request article Add to cart (remove)
		Alcanzando la excelencia mediante el servicio al cliente / John Tschohl, Steve Franzmeier ; traducción Claudio L. Soriano Soriano. by Tschohl, John [autor.] \| Franzmeier, Steve \| Soriano Soriano, Claudio L [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Díaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / T877a. Place hold Request article Add to cart (remove)
		Todo el poder al cliente / Karl Albrecht. by Albrecht, Karl [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Paidós, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341t. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		La comunicación global : cómo construir la imagen de una empresa / Christian Regouby. by Regouby, Christian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Delaware : Addison-Wesley Iberoamericana, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R343co. Place hold Request article Add to cart (remove)
		Marketing estratégico / Jean Jacques Lambin ; traducción Salvador Miquek, Antonio Carlos Cuenca. by Lambin, Jean-Jacques [autor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L224m. Place hold Request article Add to cart (remove)

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Your search returned 236 results.