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		Cómo gerenciar el servicio al cliente / Bernard Katz ; traducción Teresa Nino Torres ; revisión técnica Humberto Serna Gómez. by Katz, Bernard [autor.] \| Niño Torres, Teresa [traductor] \| Serna Gómez, Humberto. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / K19c. Place hold Request article Add to cart (remove)
		La Gestión en las empresas de servicios / James L. Heskett ; traducción de Francisco Nadal de Moner. by Heskett, James L [autor.] \| Nadal de Moner, Francisco [traductor]. Series: Gestión e InnovaciónMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Plaza & Janés Editores, 1988Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4012 / H585g. Place hold Request article Add to cart (remove)
		Primero estoy yo : el mensaje que sus clientes le transmiten a usted... / Linda Silverman Goldzimer ; con la colaboración de Gregory L. Beckmann ; traducción de Adriana de Hassan. by Silverman Goldzimer, Linda [autor.] \| Hassan, Adriana de [traductor]. Series: Desarrollo gerencialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona ; Santafé de Bogotá : Grupo Editorial Norma, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / S587p. Place hold Request article Add to cart (remove)
		La excelencia en el servicio / Karl Albrecht, Lawrence J. Bradford ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Albrecht, Karl [autor.] \| Bradford, Lawrence J \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Legis Editores, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341e. Place hold Request article Add to cart (remove)
		La Calidad del servicio : a la conquista del cliente / Jacques Horovitz ; prólogo de Gilbert Trigano ; revisor técnico José Santos Arrebola. by Horovitz, Jacques, 1947- [autor.] \| Santos Arrebola, José L \| Trigano, Gilbert. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: French Publisher: Madrid ; Bogotá : McGraw\Hill, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / H292c. Place hold Request article Add to cart (remove)
		Dirección por servicio : la otra calidad / Joan Ginebra, Rafael Arana de la Garza. by Ginebra Torra, Juan, 1930- [autor.] \| Arana de la Garza, Rafael. Series: Serie EmpresarialMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México ; Bogotá : McGraw\Hill, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / G492d. Place hold Request article Add to cart (remove)
		Mercadeo de servicios : un nuevo enfoque : del operativo al perceptivo / Donald W. Cowell ; traducción de Jesús Villamizar Herrera. by Cowell, Donald W. - Villamizar Herrera, Jesús [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Legis, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C874m. Place hold Request article Add to cart (remove)
		Mercadeo estratégico de servicios financieros / Christine Ennew, Trevor Watkins, Mike Wright ; traducción Teresa Nino Torres ; asesoría y revisión Humberto Serna Gómez. by Ennew, Christine [autor.] \| Niño Torres, Teresa [traductor] \| Serna Gómez, Humberto [revisión] \| Watkins [traductor] \| Wright, Mike. Series: Serie empresarial LegisMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : Fondo Editorial Legis, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.1 / E591m. Place hold Request article Add to cart (remove)
		El servicio centrado en el cliente : Cómo lograr que regresen y sigan utilizando sus servicios / David W. Cottle. by Cottle, David W [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Diaz de Santos, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C849s. Place hold Request article Add to cart (remove)
		La cultura de servicio / Jorge Pinedo Rivera. by Pinedo Rivero, Jorge [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : CESA, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / P649c. Place hold Request article Add to cart (remove)
		Mercadeo de servicios : una guía práctica / John Courtis ; traducción de Judith Rozenbaum Shvartz. by Courtis, John [autor.] \| Rozenbaum Shvartz, Judith [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Ventura, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / C864m. Place hold Request article Add to cart (remove)
		Cambios creativos en servicios / James L. Heskett, W. Earl Sasser, Jr., Christopher W. L. Hart ; traducción Ignacio Ma. Martínez de Onate. by Heskett, James L [autor.] \| Martínez de Oñate, Ignacio María [traductor] \| Sasser, Earl, Jr \| Hart, Christopher W. L. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / H583c. Place hold Request article Add to cart (remove)
		How to turn customer service into customer sales / Bernard Katz. by Katz, Bernard [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / K197h. Place hold Request article Add to cart (remove)
		Las tres dimensiones del marketing de servicios : marketing tradicional, marketing interactivo, marketing interno / director de la colección Claudio L. Soriano Soriano. by Soriano Soriano, Claudio L [autor.]. Series: Biblioteca de Manuales prácticos de MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / M297t. Place hold Request article Add to cart (remove)
		Auditoria del servicio metodologia / Humberto Serna Gomez. by Serna Gómez, Humberto [autor.] \| Gomez, John Jairo \| Universidad de lol Andes. Facultad de Administracion, Universidad de lol Andes. Facultad de Administracion. Series: Mercadeo ; no.29Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Universidad de los Andes. Facultad de Administracion, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / S486a. Place hold Request article Add to cart (remove)
		Cómo conservar su clientela / Robert L. Desatnick ; traducción Eduardo Calado Noguera ; revisión técnica Humberto Serna Gómez. by Desatnick, Robert L [autor.] \| Calado Noguera, Eduardo [traductor] \| Serna Gómez, Humberto [revisión]. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441c. Place hold Request article Add to cart (remove)
		El cliente y la calidad en el servicio / Ileana Olvera Romero, A. Oliver Scherer Leibold. by Olvera Romero, Ileana [autor.] \| Scherer Leibold, A Oliver. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Editorial Trillas, Universidad Anáhuac, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / O529c. Place hold Request article Add to cart (remove)
		Pensamientos sobre servicio / Jorge Pinedo Rivera. by Pinedo Rivera, Jorge [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Alborada 2000, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / P649p, ... Place hold Request article Add to cart (remove)
		La clientelización de los mercados : la nueva frontera en la competencia comercial / B. Joseph Pine II ; traducción de Jesús Villamizar Herrera ; revisión técnica de Humberto Serna Gómez ; prólogo de Stan Davis. by Pine, B. Joseph, II [autor.] \| Villamizar Herrera, Jesús [traductor .] \| Serna Gómez, Humberto [revisión] \| Davis, Stanley M [prólogo ]. Series: : Serie empresarialMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Santafé de Bogotá : Fondo Editorial Legis, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / P649c 1994, ... Place hold Request article Add to cart (remove)

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