Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
Material type: TextLanguage: English Publisher: Boston, MA : McGraw-Hill/Irwin, 2008Edition: Edición 8Description: 555 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780073529851Subject(s): Investigación de mercados | Psicología del mercadeo | Consumidores -- Aspectos psicológicos | Mercadeo | Comportamiento del consumidorDDC classification: 658.834Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.834 / P478c (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101002283 | ||
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.834 / P478c (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101002323 |
Total holds: 0
Browsing Biblioteca CESA shelves, Shelving location: Piso 1, Collection: General Close shelf browser (Hides shelf browser)
658.834 / P438a Las actitudes y el efecto de atracción / | 658.834 / P478c Consumer behavior and marketing strategy : J. Paul Peter, Jerry C Olson. | 658.834 / P478c Consumer behavior and marketing strategy / | 658.834 / P478c Consumer behavior and marketing strategy / | 658.834 / Q79d 2015 Desnudando la mente del consumidor : consumer insights en el marketing / | 658.834 / Q79d1 2013 Desnudando la mente del consumidor : consumer insights en el marketing / | 658.834 / R621 2019 Coolhunting, tendencias e innovación : a la cacería del futuro / |
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