New product development checklists : proven checklists for developing new products from mission to market / George Gruenwald.

By: Gruenwald, George [autor.]Material type: TextTextLanguage: English Publisher: Lincolnwood, Ill : NTC Business Books, 1991Description: xv, 106 páginas : ilustraciones ; 28 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0844232173Subject(s): Investigación de mercados | Productos -- Desarrollo | Estrategias de mercadeo | Mercadeo | Administración de productos | Productos nuevosDDC classification: 658.575
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