Results of search for 'ccl=pl:"New York ;" and su-to:Estrategias de mercadeo'

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		Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: New York : Free Press, 2004Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.11 / A111b, ... Place hold Request article Add to cart (remove)
		Marketing / Geoff Lancaster and Paul Reynolds. by Lancaster, Geoff, 1938- [autor.] \| Reynolds, Paul. Edition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L244m, ... Place hold Request article Add to cart (remove)
		Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- [autor.] \| Ingram, Thomas \| Laforge, Raymond W. Edition: Fourth. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Industrial marketing strategy / Frederick E. Webster. by Webster, Frederick E [autor.]. Series: Wiley series on marketing managementEdition: Edición 3.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : John Wiley & Sons, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / W526i. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision-focused approach / Orville C. Walker, John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: 6a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill/Irwin, 2008Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / W177m, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Trout on strategy : capturing mindshare, conquering markets / Jack Trout. by Trout, Jack [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 2004Other title: Strategy.Online access: Contributor biographical information \| Publisher description \| Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T861t. Place hold Request article Add to cart (remove)
		The persuaders : americans are swimming in a sea of messages / Directed by Barak Goodman and Rachel Dretzin ; written by Barak Goodman & Douglas Rushkoff ; Produced by Rachel Dretzin, Barak Goodman, Muritel Soenens. by Goodman, Barak [director.] \| Dretzin, Rachel [director.] \| Rushkoff, Douglas. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: New York : PBS home video, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P426 2004. Place hold Request article Add to cart (remove)
		Bloomberg markets / Bloomberg L.P ; editor Ronald Henkoff. by Bloomberg L.P. Bloomberg news \| Henkoff, Ronald [editor]. Material type: Continuing resource; Type of continuing resource: periodical Language: English Publisher: New York : Bloomberg, L.P., 2002-2014Availability: Items available for loan: Biblioteca CESA (42)Call number: 658.8, ... Place hold Request article Add to cart (remove)
		Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E.Jerome McCarthy. by Perreault, William D [autor.] \| Mccarthy, E. Jerome. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw Hill, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P426e 2015. Place hold Request article Add to cart (remove)
		Strategic management : planning for domestic & global competition / John A. Pearce II, Richard B. Robinson, Jr. by Pearce, John A. II [autor.] \| Robinson, Richard B. Edition: Fourteenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Mc Graw Hill Education, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4012 / P314s 2015. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A [autor.] \| Hartley, Steven W \| Rudelius, William. Edition: 12st edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K374m1 2015, ... Place hold Request article Add to cart (remove)
		The mind of the strategist : the art of japanese business / Kenichi Ohmae. by Ohmae, Kenichi, 1943- [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: JN 658.4012 / O451m 1982. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision\focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: Eighth edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw\Hill Irwin, 2014Availability: Items available for loan: Biblioteca CESA (5)Call number: 658.8 / W177m1 2014, ... Place hold Request article Add to cart (remove)
		Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renée Mauborgne. by Kim, W. Chan, 1952- [autor.] \| Mauborgne, Renée. Edition: First. edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Hachette Books, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K491b 2017. Place hold Request article Add to cart (remove)
		Branding : in five and a half steps / Michael Johnson. by Johnson, Michael, 1964- [autor.]. Edition: First. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York, Thames & Hudson, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / J661b 2016. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision\focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: Eighth. Edition.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw\Hill Irwin, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / W177m1 2014. Place hold Request article Add to cart (remove)
		Sport and the media : managing the nexus / Matthew Nicholson, Anthony Kerr, Merryn Sherwood. by Nicholson, Matthew [autor.] \| Kerr, Anthony \| Sherwood, Merryn. Edition: Second edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Routledge, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 796.0688 / N624s 2015. Place hold Request article Add to cart (remove)
		The ultimate guide to sports marketing / Stedman Graham, Joe Jeff Goldblatt, Lisa Delpy Neirotti. by Graham, Stedman [autor.] \| Goldblatt, Joe Jeff, 1952- \| Neirotti, Lisa Delpy. Edition: Second edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G738g 2001. Place hold Request article Add to cart (remove)
		The elusive fan : reinventing sports in a crowded marketplace / Irving Rein, Philip Kotler, Ben Shields. by Rein, Irving J [autor.] \| Kotler, Philip, 1931- \| Shields, Ben. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / R372e 2006. Place hold Request article Add to cart (remove)
		Financial aspects of marketing / Keith Ward, The Chartered Institute of Marketing - CIM. by Ward, Keith, 1949- [autor.] \| The Chartered Institute of Marketing - CIM. Series: : The marketing series studentMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Rouledge, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / W256f 2011. Place hold Request article Add to cart (remove)

		Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: New York : Free Press, 2004Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.11 / A111b, ... Place hold Request article Add to cart (remove)
		Marketing / Geoff Lancaster and Paul Reynolds. by Lancaster, Geoff, 1938- [autor.] \| Reynolds, Paul. Edition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L244m, ... Place hold Request article Add to cart (remove)
		Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- [autor.] \| Ingram, Thomas \| Laforge, Raymond W. Edition: Fourth. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Industrial marketing strategy / Frederick E. Webster. by Webster, Frederick E [autor.]. Series: Wiley series on marketing managementEdition: Edición 3.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : John Wiley & Sons, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / W526i. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision-focused approach / Orville C. Walker, John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: 6a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill/Irwin, 2008Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / W177m, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Trout on strategy : capturing mindshare, conquering markets / Jack Trout. by Trout, Jack [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 2004Other title: Strategy.Online access: Contributor biographical information \| Publisher description \| Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T861t. Place hold Request article Add to cart (remove)
		The persuaders : americans are swimming in a sea of messages / Directed by Barak Goodman and Rachel Dretzin ; written by Barak Goodman & Douglas Rushkoff ; Produced by Rachel Dretzin, Barak Goodman, Muritel Soenens. by Goodman, Barak [director.] \| Dretzin, Rachel [director.] \| Rushkoff, Douglas. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: New York : PBS home video, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P426 2004. Place hold Request article Add to cart (remove)
		Bloomberg markets / Bloomberg L.P ; editor Ronald Henkoff. by Bloomberg L.P. Bloomberg news \| Henkoff, Ronald [editor]. Material type: Continuing resource; Type of continuing resource: periodical Language: English Publisher: New York : Bloomberg, L.P., 2002-2014Availability: Items available for loan: Biblioteca CESA (42)Call number: 658.8, ... Place hold Request article Add to cart (remove)
		Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E.Jerome McCarthy. by Perreault, William D [autor.] \| Mccarthy, E. Jerome. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw Hill, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P426e 2015. Place hold Request article Add to cart (remove)
		Strategic management : planning for domestic & global competition / John A. Pearce II, Richard B. Robinson, Jr. by Pearce, John A. II [autor.] \| Robinson, Richard B. Edition: Fourteenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Mc Graw Hill Education, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4012 / P314s 2015. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A [autor.] \| Hartley, Steven W \| Rudelius, William. Edition: 12st edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K374m1 2015, ... Place hold Request article Add to cart (remove)
		The mind of the strategist : the art of japanese business / Kenichi Ohmae. by Ohmae, Kenichi, 1943- [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: JN 658.4012 / O451m 1982. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision\focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: Eighth edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw\Hill Irwin, 2014Availability: Items available for loan: Biblioteca CESA (5)Call number: 658.8 / W177m1 2014, ... Place hold Request article Add to cart (remove)
		Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renée Mauborgne. by Kim, W. Chan, 1952- [autor.] \| Mauborgne, Renée. Edition: First. edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Hachette Books, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K491b 2017. Place hold Request article Add to cart (remove)
		Branding : in five and a half steps / Michael Johnson. by Johnson, Michael, 1964- [autor.]. Edition: First. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York, Thames & Hudson, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / J661b 2016. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision\focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: Eighth. Edition.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw\Hill Irwin, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / W177m1 2014. Place hold Request article Add to cart (remove)
		Sport and the media : managing the nexus / Matthew Nicholson, Anthony Kerr, Merryn Sherwood. by Nicholson, Matthew [autor.] \| Kerr, Anthony \| Sherwood, Merryn. Edition: Second edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Routledge, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 796.0688 / N624s 2015. Place hold Request article Add to cart (remove)
		The ultimate guide to sports marketing / Stedman Graham, Joe Jeff Goldblatt, Lisa Delpy Neirotti. by Graham, Stedman [autor.] \| Goldblatt, Joe Jeff, 1952- \| Neirotti, Lisa Delpy. Edition: Second edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G738g 2001. Place hold Request article Add to cart (remove)
		The elusive fan : reinventing sports in a crowded marketplace / Irving Rein, Philip Kotler, Ben Shields. by Rein, Irving J [autor.] \| Kotler, Philip, 1931- \| Shields, Ben. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / R372e 2006. Place hold Request article Add to cart (remove)
		Financial aspects of marketing / Keith Ward, The Chartered Institute of Marketing - CIM. by Ward, Keith, 1949- [autor.] \| The Chartered Institute of Marketing - CIM. Series: : The marketing series studentMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Rouledge, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / W256f 2011. Place hold Request article Add to cart (remove)

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