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		Estrategia internacional : más allá de la exportación / José Carlos Jarillo, Jon I. Martínez Echezárraga. by Jarillo Mossi, José Carlos [autor.] \| Martínez Echezárraga, Jon I. Series: Serie McGraw\Hill. Comercio internacional ; t.3Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / J37e. Place hold Request article Add to cart (remove)
		La sexta generación del marketing : el síndrome del camaguro / Francisco Alberto Madia de Souza. by Madia de Souza, Francisco Alberto [autor.] \| Villamizar, German [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M182s. Place hold Request article Add to cart (remove)
		Marketing y competitividad : el método tortuga en 40 pasos / José María Ferré Trenzano. by Ferré Trenzano, José María [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Ediciones Díaz de Santos, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F382m. Place hold Request article Add to cart (remove)
		Marketing estratégico / Jean Jacques Lambin ; traducción Salvador Miquek, Antonio Carlos Cuenca. by Lambin, Jean-Jacques [autor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L224m. Place hold Request article Add to cart (remove)
		Casos prácticos de marketing / Jean-Jacques Lambin ; traducción Nora Lado, Jaime Rivera. by Lambin, Jean-Jacques [autor.] \| Lado, Nora [traductor] \| Rivera, Jaime [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / L224c, ... Place hold Request article Add to cart (remove)
		Marketing al revés : cómo convertir a sus anteriores clientes en sus mejores clientes / George R. Walther ; traducción Octavio Posada Salazar, María Victoria Mejía Duque. by Walther, George R [autor.] \| Mejía Duque, María Victoria [traductor] \| Posada Salazar, Octavio [traductor] \| Rodríguez A., Luz M [editor]. Edition: Editora Luz M. Rodríguez A.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W237m. Place hold Request article Add to cart (remove)
		Marketing / Courtland L. Bovée, Michael J. Houston, John V Thill. by Bovée, Courtland L [autor.] \| Houston, Michael J \| Thill, John V. Series: McGraw\Hill series in marketingEdition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B783m. Place hold Request article Add to cart (remove)
		Global marketing strategy / Susan P. Douglas, C. Samuel Craig. by Douglas, Susan P. - Craig, C. Samuel [coautor]. Series: McGraw-Hill en MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D736g. Place hold Request article Add to cart (remove)
		Market segmentation : a step-by-step approach to creating profitable market segments / Malcolm McDonald, Ian Dumbar. by McDonald, Malcolm [autor.] \| Dunbar, Ian [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : MacMillan, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M135m. Place hold Request article Add to cart (remove)
		Marketing : theory and practice / Michael J. Baker. by Baker, Michael J [autor.]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [London] : MacMillan, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B168m. Place hold Request article Add to cart (remove)
		Programa avanzado de mercadeo módulo 3 / University of California, berkeley. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Berkeley, CA : University of California, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / U58p. Place hold Request article Add to cart (remove)
		Marketing estratégico / Strategic Management Group. by Strategic Management Group [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Philadelphia, PA : Strategic Management Group, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S898m. Place hold Request article Add to cart (remove)
		Administración de categorias : cómo comenzar la primera de una serie de guías de implementación / Robert C. Blattberg. by Blattberg, Robert C [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Washington, D.C. : Departamento de Investigación Instituto de Mercadeo, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B627a. Place hold Request article Add to cart (remove)
		La esencia del marketing / selección de Robert J. Dolan ; traducción Adriana de Hassan. by Bernal, Armando [editor] \| Dolan, Robert J [compilador] \| Hassan, Adriana de [traductor] \| Monárez, Lucrecia [editor]. Edition: Edición Armando Bernal, Lucrecia Monárez.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publisher: Barcelona ; Santafé de Bogotá : Grupo Editorial Norma, 1995Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / D659e, ... Place hold Request article Add to cart (remove)
		El teléfono como imagen de la empresa : video teléfonos / Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA ; Elizabeth Richoux Laverde y Lucía G. de Taborda ; Marco Fidel Rocha. by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Rocha, Marco Fidel \| Richoux Laverde, Elizabeth \| Taborda, Lucía G. De. Series: Serie desarrollo empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración - CESA.Instituto Colombiano de Administración - INCOLDA ; P&B producciones, 1995Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / C691t 1995, ... Place hold Request article Add to cart (remove)
		Servicio al Cliente y Atención Telefónica : seminario interno Ecopetrol Cúcuta / Lucía G. de Taborda, Elizabeth Richoux. by G. de Taborda, Lucía \| Richoux, Elizabeth. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Incolda, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: I658.8 / G643cl 1995. Place hold Request article Add to cart (remove)
		El nuevo poder comercial : los cambios en la distribución / Rafael Soto. by Soto, Rafael. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Incolda, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: I658.8 / S718in 1995. Place hold Request article Add to cart (remove)

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