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		The marketing plan : how to prepare and implement it / William M Luther. by Luther, William M [autor.]. Edition: Fourth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 2011Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L973m. Place hold Request article Add to cart (remove)
		The 1\day marketing plan : organizing and completing the plan that works / Roman G. Hiebing, Jr., Scott W Cooper. by Hiebing, Román G [autor.] \| Cooper, Scott W. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill. : NTC Business Books, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H633d. Place hold Request article Add to cart (remove)
		Gestión estratégica del marketing : establecimiento de objetivos / director de la colección Claudio L. Soriano Soriano. by Soriano Soriano, Claudio L [autor.]. Series: Biblioteca de Manuales prácticos de Marketing ; 6Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M297g. Place hold Request article Add to cart (remove)
		Dirección de la mercadotecnia : análisis, planeación, implementación y control / Phillip Kotler ; traducción: Eugenia Rosete Solis, Mercedes Córdoba y Magro. by Kotler, Philip [autor.]. Edition: 7a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice\Hall Hispanoamericana, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K874d. Place hold Request article Add to cart (remove)
		Marketing / Joel R. Evans ; Barry Berman. by Evans, Joel R [autor.] \| Berman, Barry. Edition: Sixth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Macmillan Publishing Company, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / E924m, ... Place hold Request article Add to cart (remove)
		Marketing y gestión de servicios : la gestión de los momentos de la verdad y la competencia en los servicios / Christian Gronroos;prólogos Philip Kotler y Juan Carlzon, traductores Rafael Felipe Ramírez León, Juan Manuel Criado Fernández. by Gronroos, Christian [autor.] \| Carlzon, Juan \| Criado Fernández, Juan Manuel [traductor] \| Kotler, Philip \| Ramírez León, Rafael Felipe [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / G876m. Place hold Request article Add to cart (remove)
		Marketing management : analysis, planning, implementation and control / Phillip Kotler. by Kotler, Philip [autor.]. Series: Prentice\Hall International series in MarketingEdition: Ninth edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice\Hall, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: R658.8 / K874mt. Place hold Request article Add to cart (remove)
		Administración del marketing : conocimiento y habilidades, texto, análisis, planes / J. Paul Peter, James A. Donnelly ; traducción Andrés E. Chechade Durán ; revisión técnica Edgar Sánchez López. by Peter, J Paul [autor.] \| Chechade Durán, Andrés E [traductor] \| Donnelly, James A \| Sánchez López, Edgar [revisión]. Edition: 3a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : Irwin, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P478a. Place hold Request article Add to cart (remove)
		El plan de marketing : como elaborarlo con ayuda informática / Carlo Cutropía Fernández. by Cutropía Fernández, Carlo [autor.]. Series: Manueles practicos de marketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Editorial ESIC, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C988p. Place hold Request article Add to cart (remove)
		Como se hace un plan estratégico : la teoría del marketing estrategico / Francisco Abascal Rojas. by Abascal Rojas, Francisco [autor.]. Series: Colección UniversidadMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Editorial Esic, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A116c. Place hold Request article Add to cart (remove)
		Gerencia de marketing : estrategias y programas / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden ; traducción Cecilia Avila de Barón ; revisión técnica Gabriel Pérez Cifuentes. by Guiltinan, Joseph P [autor.] \| Ávila de Barón, Cecilia [traductor] \| Madden, Thomas J \| Paul, Gordon W \| Pérez Cifuentes, Gabriel [revisión]. Edition: 6a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : McGraw\Hill, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / G953g, ... Place hold Request article Add to cart (remove)
		Marketing total / Néstor P Braidot. by Braidot, Néstor P [autor.]. Edition: 5a. edition / ampliada.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Buenos Aires : Ediciones Macchi, 1996Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B814m, ... Place hold Request article Add to cart (remove)
		Los que venden : Método de venta relacional las ventas desde el marketing total / Néstor P Braidot. by Braidot, Néstor P [autor.]. Edition: 2a. edition / ampliada.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Buenos Aires : Ediciones Macchi, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.85 / B814v, ... Place hold Request article Add to cart (remove)
		The marketing plan / William A Cohen. by Cohen, William A, 1937- [autor.]. Edition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Wiley, 1998Online access: Publisher description \| Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C678m. Place hold Request article Add to cart (remove)
		Marketing : real people, real choices / Michael R. Solomon, Elnora W Stuart. by Solomon, Michael R [autor.] \| Stuart, Elnora W. Edition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey : Prentice Hall, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / S689m, ... Place hold Request article Add to cart (remove)
		Marketing strategy and management / Michael J Baker. by Baker, Michael John, 1935- [autor.]. Series: Macmillan bussinessEdition: Third edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : Macmillan Press, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B168m. Place hold Request article Add to cart (remove)
		Marketing strategy / Paul Fifield. by Fifield, Paul [autor.] \| Chartered Institute Of Marketing. Series: The Chartered Institute of Marketing/Butterworth\Heinemann marketing seriesEdition: Second edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Oxford (England) : Butterworth\Heinemann, 1998Online access: Publisher description \| Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F469m. Place hold Request article Add to cart (remove)
		Marketing de servicios : estrategias para turismo, finanzas, salud y comunicación / Marcos Henrique Nogueira Cobra ; traducción y revisión técnica Germán Narváez Rozo. Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Bogotá ; Buenos Aires : McGraw Hill, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C652m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Estrategias de marketing para un crecimiento rentable : casos prácticos / José Luis Munuera Alemán, Ana Isabel Rodríguez Escudero. by Munuera Alemán, José Luis [autor.] \| Munuera Alemán, José Luis \| Rodríguez Escudero, Ana Isabel. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2000Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / M963e, ... Place hold Request article Add to cart (remove)

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