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Fusión perfecta : neuromarketing : seducir al cerebro con inteligencia para ganar en tiempos exigentes / Roberto Álvarez del Blanco ; prólogo Russell Winer.

by Álvarez Del Blanco, Roberto Marcos [autor.] | Winer, Russell S, 1951- [prólogo].

Edition: 2a edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Financial Times/Prentice Hall, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.80019 / A473n, ...

Neuromarketing : understanding the buy button in your customer's brain / Patrick Renvoisé and Christophe Morin.

by Renvoisé, Patrick [autor.] | Morin, Christophe.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Nashville, TN : Thomas Nelson, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.80019 / R424n.

Neuromarketing : ¿por qué tus clientes se acuestan con otro si dicen que les gusta tú? / Néstor Braidot.

by Braidot, Nestor [autor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Gestión 2000, 2014Publisher: [Madrid] : [s.e.], 2013Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.80019 / B814n, ...

Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.

by Zurawicki, Leon [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Berlin : Springer, 2010Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8019 / Z964n.

The buying brain : secrets for selling to the subconscious mind / A.K Pradeep.

by Pradeep, A. K, 963- [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : Wiley, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8019 / P896b.

Casos de comportamiento del consumidor : reflexiones para la dirección de marketing / Salvador Ruiz de Maya, Ildefonso Grande Esteban.

by Ruiz de Maya, Salvador [autor.] | Grande Esteban, Ildefonso, 1954-.

Series: Libros profesionales de empresaEdition: Primera edición.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : ESIC, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 R849c 2013.

Neuromarketing / Bernard Roullet, Olivier Droulers ; traducción de José Carmen Pecina Hernández.

by Roullet, Bernard [autor.] | Pecina Hernández, José Carmen.

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Editorial Trillas, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8342 / R685n 2015, ...

Ethics and neuromarketing / implications for market research and business practice : Editor Andrew R. Thomas...[y otros].

by Thomas, Andrew R [editor .] | Pop, Nicolae Alexandru [editor .] | Lorga, Ana Maria [editor .] | Ducu, Cristian [editor .].

Edition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Switzerland : Springer, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 / E843e 2017.

El cerebro del consumo : ¿qué nos venden y que compramos? / Federico Fros Campelo.

by Fros Campelo, Federico [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Buenos Aires : Ediciones B, 2015Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 / F938c 2015.

Véndele a la mente, no a la gente / Jürgen Klaric .

by Klaric, Jürgen, 1970- [autor.].

Edition: 3ra. edición.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : México : Planeta, Paidós Empresa, 2019Other title: Véndele a la mente, no a la gente : neuroventas : una ciencia nueva para vender más hablando menos / .Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.85 / K63v 2019.

7 secrets of persuasion : leading-edge neuromarketing techniques to influence anyone / James C. Crimmins.

by Crimmins, James C [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Newburyport, Massachusetts : Career Press, 2016Other title: Seven secrets of persuasion : leading-edge neuromarketing techniques to influence anyone /.Availability: Items available for loan: Biblioteca CESA (1)Call number: 153.852 / C929s 2016.

High-profit prospecting : powerful strategies to find the best leads and drive breakthrough sales results / Mark Hunter ; prólogo de Jeb Blount ; Introducción de Mike Weinberg.

by Hunter, Mark, 1956- [autor.] | Blount, Jeb [prólogo.] | Weinberg, Mike [introducción .].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : American Management Association - AMACOM, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.85 / H945h 2017.

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