Results of search for 'ccl=an:45104 and ccode:GEN and su-to:Planeación de mercadeo'

Results
		Marketing / Philip Kotler, Gary Armstrong ; traductor Roberto Luis Escalona García. by Kotler, Philip [autor.] \| Escalona García, Roberto Luis [traductor.] \| Armstrong, Gary. Edition: 8a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Marketing : un enfoque global / E. Jerome McCarthy, Willia, D. Perreault, Jr. ; Rosa María Rosas Sánchez, traductor., Olivia del Carmen Farrés Domenzáin,. by Mccarthy, E. Jerome [autor.] \| Farrés Domenzáin, Olivia Del Carmen [traductora.] \| Perreault Jr., William D \| Rosas Sánchez, Rosa María [traductora.]. Edition: 13a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill Interamericana, 2001Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / M116m, ... Place hold Request article Add to cart (remove)
		Comercio electrónico, publicidad y marketing en internet / Daniel Bugos, Luz de León. by Bugos, Daniel [autor.] \| De-León, Luz. Series: McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : McGraw Hill, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B957c, ... Place hold Request article Add to cart (remove)
		Mercadotecnia internacional / Richard L. Sandhusen ; traducción Ma. Helena Rosas Sánchez ; revisión técnica Mario de la Garza Gorostieta. by Sandhusen, Richard L [autor.] \| De la Garza Gorostieta, Mario [revisión] \| Rosas Sánchez, María Helena [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Compañía Editorial Continental, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / S217m. Place hold Request article Add to cart (remove)
		Marketing : a complete guide / Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. by Mcdonald, Malcolm H. B [autor] \| Baker, Susan, 1946 \| Bass, Margarita [autor] \| Christopher, Martín [autor] \| Knox, Simon [colaborador]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2003Publisher: [s.l.] : [s.e.], 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M478m. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin. by Kerin, Roger A [autor.]. Edition: 7a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2003Availability: Items available for loan: Biblioteca CESA (6)Call number: 658.8 / K394m2 2003, ... Place hold Request article Add to cart (remove)
		Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- [autor.] \| Ingram, Thomas \| Laforge, Raymond W. Edition: Fourth. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler ... [y otros] ; traducción de Clara Eugenia Rivera Rodríguez, María de Ancos Rivera ; revisión técnica Andrés Ibanez Tardel. by Kotler, Philip [autor.] \| Armstrong, Gary \| Cámara Ibánez, Dionisio \| Cruz Roche, Ignacio \| Rivera Rodríguez, Clara Eugenia [traductor .] \| Ancos Rivera, María de [traductor .] \| Ibañez Tardel, Andrés [revisión .]. Edition: 10a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m 2004, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing : concepts and strategies / William M. Pride, O. C Ferrell. by Pride, William M [autor.] \| Ferrell, O.C, 1943-. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Houghton Mifflin, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / P947m, ... Place hold Request article Add to cart (remove)
		El marketing como estrategia : claves para innovar y lograr crecimientos sostenidos / Nirmalya Kumar ; traducción Marta García Madera. by Kumar, Nirmalya [autor.] \| García Madera, Marta [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Ediciones Deusto, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K963m, ... Place hold Request article Add to cart (remove)
		Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Carl McDaniel ; traducción Adolfo Deras Quinonez, Enrique Palos Báez, Manuel Ortiz Staines ; revisión técnica Adriana Carranza ... [y otros]. by Lamb, Charles W [autor.] \| Deras Quiñones, Adolfo [traductor] \| Hair, Joseph F \| Mcdaniel, Carl \| Ortiz, Manuel [traductor] \| Palos Baéz, Enrique [traductor]. Edition: 6a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Thomson, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L218m. Place hold Request article Add to cart (remove)
		Estrategia de marketing / O. C. Ferrell, Michael D. Hartline, George H. Lucas ; traducción José Luis Núñez Herrejón. by Ferrell, O.C [autor.] \| Hartline, Michael D [coautor] \| Lucas, George H [coautor] \| Núñez Herrejón, José Luis [traductor]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Thomson, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F383e. Place hold Request article Add to cart (remove)
		El plan de márketing : guía de referencia / Marian Burk Wood. by Burk Wood, Marian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B959p. Place hold Request article Add to cart (remove)
		Basic marketing : a global managerial approach / William D. Perreault, Jr. and Edmund Jerome McCarthy. by Perreault, William D [autor.] \| Mccarthy, Edmund Jerome, 1928-. Edition: 15a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, MA : McGraw\Hill/Irwin, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / P455b, ... Place hold Request article Add to cart (remove)
		Marketing management / Russell S. Winer. by Winer, Russell S [autor.]. Edition: 3a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / W767m, ... Not available: Biblioteca CESA: Damaged (2). Place hold Request article Add to cart (remove)
		Estrategia de marketing / O. C. Ferrell, Michael D. Hartline ; traducción Verania de Parres. by Ferrell, O.C, 1943- [autor.]. Edition: 3a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Thomson, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / F383e, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A [autor.] \| Peterson, Robert A. (Robert Allen), 1944-. Edition: Undécima edición.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / K394s, ... Place hold Request article Add to cart (remove)
		Administracion del marketing : un enfoque en la toma estrategica de decisiones / John W. Mullins [y otros] ; traduccion, Jorge Humberto Romo Muñoz, Francisco Javier Davila Martinez. by Dávila Martínez, José Francisco Javier [traductor] \| Mullins, John Walker [colaborador] \| Romo Muñoz, Jorge Humberto [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico : McGraw\Hill Interamericana, c2007Publisher: [s.l.] : [s.e.], 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M959a. Place hold Request article Add to cart (remove)
		Marketing strategy / O. C. Ferrell, Michael D. Hartline. by Ferrell, O.C [autor.] \| Hartline, Michael D [coautor]. Edition: Edición 3.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Ohio : Thomson, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / F383m, ... Place hold Request article Add to cart (remove)
		Marketing estratégico / David W. Cravens, Nigel F. Piercy ; traductor Yago Moreno. by Cravens, David W [autor.] \| Moreno, Yago [traductor] \| Piercy, Nigel F. Edition: 8a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C898m. Place hold Request article Add to cart (remove)

		Marketing / Philip Kotler, Gary Armstrong ; traductor Roberto Luis Escalona García. by Kotler, Philip [autor.] \| Escalona García, Roberto Luis [traductor.] \| Armstrong, Gary. Edition: 8a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Marketing : un enfoque global / E. Jerome McCarthy, Willia, D. Perreault, Jr. ; Rosa María Rosas Sánchez, traductor., Olivia del Carmen Farrés Domenzáin,. by Mccarthy, E. Jerome [autor.] \| Farrés Domenzáin, Olivia Del Carmen [traductora.] \| Perreault Jr., William D \| Rosas Sánchez, Rosa María [traductora.]. Edition: 13a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill Interamericana, 2001Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / M116m, ... Place hold Request article Add to cart (remove)
		Comercio electrónico, publicidad y marketing en internet / Daniel Bugos, Luz de León. by Bugos, Daniel [autor.] \| De-León, Luz. Series: McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : McGraw Hill, 2001Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B957c, ... Place hold Request article Add to cart (remove)
		Mercadotecnia internacional / Richard L. Sandhusen ; traducción Ma. Helena Rosas Sánchez ; revisión técnica Mario de la Garza Gorostieta. by Sandhusen, Richard L [autor.] \| De la Garza Gorostieta, Mario [revisión] \| Rosas Sánchez, María Helena [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Compañía Editorial Continental, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / S217m. Place hold Request article Add to cart (remove)
		Marketing : a complete guide / Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. by Mcdonald, Malcolm H. B [autor] \| Baker, Susan, 1946 \| Bass, Margarita [autor] \| Christopher, Martín [autor] \| Knox, Simon [colaborador]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2003Publisher: [s.l.] : [s.e.], 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M478m. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin. by Kerin, Roger A [autor.]. Edition: 7a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2003Availability: Items available for loan: Biblioteca CESA (6)Call number: 658.8 / K394m2 2003, ... Place hold Request article Add to cart (remove)
		Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- [autor.] \| Ingram, Thomas \| Laforge, Raymond W. Edition: Fourth. edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Irwin, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B368m, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler ... [y otros] ; traducción de Clara Eugenia Rivera Rodríguez, María de Ancos Rivera ; revisión técnica Andrés Ibanez Tardel. by Kotler, Philip [autor.] \| Armstrong, Gary \| Cámara Ibánez, Dionisio \| Cruz Roche, Ignacio \| Rivera Rodríguez, Clara Eugenia [traductor .] \| Ancos Rivera, María de [traductor .] \| Ibañez Tardel, Andrés [revisión .]. Edition: 10a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m 2004, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing : concepts and strategies / William M. Pride, O. C Ferrell. by Pride, William M [autor.] \| Ferrell, O.C, 1943-. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Houghton Mifflin, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / P947m, ... Place hold Request article Add to cart (remove)
		El marketing como estrategia : claves para innovar y lograr crecimientos sostenidos / Nirmalya Kumar ; traducción Marta García Madera. by Kumar, Nirmalya [autor.] \| García Madera, Marta [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Ediciones Deusto, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K963m, ... Place hold Request article Add to cart (remove)
		Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Carl McDaniel ; traducción Adolfo Deras Quinonez, Enrique Palos Báez, Manuel Ortiz Staines ; revisión técnica Adriana Carranza ... [y otros]. by Lamb, Charles W [autor.] \| Deras Quiñones, Adolfo [traductor] \| Hair, Joseph F \| Mcdaniel, Carl \| Ortiz, Manuel [traductor] \| Palos Baéz, Enrique [traductor]. Edition: 6a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Thomson, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L218m. Place hold Request article Add to cart (remove)
		Estrategia de marketing / O. C. Ferrell, Michael D. Hartline, George H. Lucas ; traducción José Luis Núñez Herrejón. by Ferrell, O.C [autor.] \| Hartline, Michael D [coautor] \| Lucas, George H [coautor] \| Núñez Herrejón, José Luis [traductor]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Thomson, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F383e. Place hold Request article Add to cart (remove)
		El plan de márketing : guía de referencia / Marian Burk Wood. by Burk Wood, Marian [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B959p. Place hold Request article Add to cart (remove)
		Basic marketing : a global managerial approach / William D. Perreault, Jr. and Edmund Jerome McCarthy. by Perreault, William D [autor.] \| Mccarthy, Edmund Jerome, 1928-. Edition: 15a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, MA : McGraw\Hill/Irwin, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / P455b, ... Place hold Request article Add to cart (remove)
		Marketing management / Russell S. Winer. by Winer, Russell S [autor.]. Edition: 3a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / W767m, ... Not available: Biblioteca CESA: Damaged (2). Place hold Request article Add to cart (remove)
		Estrategia de marketing / O. C. Ferrell, Michael D. Hartline ; traducción Verania de Parres. by Ferrell, O.C, 1943- [autor.]. Edition: 3a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Thomson, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / F383e, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A [autor.] \| Peterson, Robert A. (Robert Allen), 1944-. Edition: Undécima edición.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / K394s, ... Place hold Request article Add to cart (remove)
		Administracion del marketing : un enfoque en la toma estrategica de decisiones / John W. Mullins [y otros] ; traduccion, Jorge Humberto Romo Muñoz, Francisco Javier Davila Martinez. by Dávila Martínez, José Francisco Javier [traductor] \| Mullins, John Walker [colaborador] \| Romo Muñoz, Jorge Humberto [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico : McGraw\Hill Interamericana, c2007Publisher: [s.l.] : [s.e.], 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M959a. Place hold Request article Add to cart (remove)
		Marketing strategy / O. C. Ferrell, Michael D. Hartline. by Ferrell, O.C [autor.] \| Hartline, Michael D [coautor]. Edition: Edición 3.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Ohio : Thomson, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / F383m, ... Place hold Request article Add to cart (remove)
		Marketing estratégico / David W. Cravens, Nigel F. Piercy ; traductor Yago Moreno. by Cravens, David W [autor.] \| Moreno, Yago [traductor] \| Piercy, Nigel F. Edition: 8a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C898m. Place hold Request article Add to cart (remove)

Refine your search

Availability

Authors

Collections

Item types

Locations

Series

Places

Topics

Your search returned 107 results.