The 22 immutable laws of branding : how to build a product or service into a world\class brand / Al Ries and Laura Ries.
Material type:
TextLanguage: English Publisher: New York : HarperBusiness, 1998Edition: First editionDescription: viii, 182 páginas : ilustraciones ; 22 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0887309372Other title: Twenty\two immutable laws of brandingSubject(s): Branding (marketing) | Mercadeo | Marcas de empresas | Imagen y diseño corporativoDDC classification: 658.827
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
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General | 658.827 / R559i (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101011120 |
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Includes index.
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