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The marketing plan : how to prepare and implement it / William M Luther.

by Luther, William M [autor.].

Edition: Fourth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 2011Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L973m.

The marketing mystique / [by] Edward S McKay.

by Mckay, Edward S [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [New York] : American Management Association, [1972]Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / M478m, ...

Marketing / Joel R. Evans ; Barry Berman.

by Evans, Joel R [autor.] | Berman, Barry.

Edition: Sixth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Macmillan Publishing Company, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / E924m, ...

Do\it\yourself marketing / David F. Ramacitti.

by Ramacitti, David F [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Amacom, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / R165d.

How to prepare a results\driven marketing plan / Martin L Bell.

by Bell, Martin L [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B433h.

The marketing plan / William A Cohen.

by Cohen, William A, 1937- [autor.].

Edition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Wiley, 1998Online access: Publisher description | Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C678m.

The marketing plan : how to prepare and implement it / William M Luther.

by Luther, William M [autor.].

Edition: Third edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L973m.

Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renée Mauborgne.

by Kim, W. Chan, 1952- [autor.] | Mauborgne, Renée.

Edition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Hachette Books, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K491b 2017.

Financial aspects of marketing / Keith Ward, The Chartered Institute of Marketing - CIM.

by Ward, Keith, 1949- [autor.] | The Chartered Institute of Marketing - CIM.

Series: : The marketing series studentMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Rouledge, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / W256f 2011.

Platform revolution : how networked markets are transforming the economy and how to make them work for you / Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary.

by Parker, Geoffrey [autor.] | Van Alstyne, Marshall | Choudary, Sangeet Paul.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : W.W. Norton & Company, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / P238p 2016.

This is marketing : you can't be seen until you learn to see / Seth Godin.

by Godin, Seth [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Penguin Random House / Portfolio, 2018Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / G585t 2018.

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