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		Marketing. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [s.l.] : Arisma Ltda, 1990Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / M345m, ... Place hold Request article Add to cart (remove)
		Marketing management : analysis, planning, implementation, and control / Philip Kotler. by Kotler, Philip [autor]. Series: The Prentice\Hall international series in marketingEdition: Ninth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, New Jersey : Prentice Hall, c1997Publisher: [s.l.] : [s.e.], 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Place hold Request article Add to cart (remove)
		Sales promotion essentials : the 10 basic sales promotion techniques... And how to use them / Don E. Schultz, William A. Robinson, Lisa A. Petrison. by Schultz, Don E [autor.] \| Petrison, Lisa A [coautor] \| Robinson, William A [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [s.l.] : [s.e.], 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / S387s. Place hold Request article Add to cart (remove)
		The PDMA handbook of new product of new product development / Milton D. Rosenau, [y otros]. by Rosenau, Milton D [autor.] \| Anschuetz, Ned F [coautor] \| Castellion, George A [coautor] \| Griffin, Abbie [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [s.l.] : [s.e.], 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / R813p. Place hold Request article Add to cart (remove)
		Marketing plus versión 2.0 : a step by step approach to successful marketing / Tim Berry's. by Berry's, Tim [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [s.l.] : PaloAlto Software, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B534m, ... Place hold Request article Add to cart (remove)
		Administracion de servicios : estrategias para la creacion de valor en el nuevo paradigma de los negocios / Christopher Loverlock, [y otros cuatro] ; traduccion Miguel Angel Sanchez Carrion, Pilar Mascaro Sacristan, Jaime Gomez Mont Araiza ; colaboracion tecnica Karla Veronica Cabrera Martinez. by Lovelock, Christopher H [autor] \| Cabrera Martinez, Karla Veronica [colaborador] \| Gómez Mont Araiza, Jaime [traductor] \| Mascaró Sacristán, Pilar [traductor] \| Sánchez Carrión, Miguel Angel [traductor]. Series: Area: AdministracionEdition: Segunda edicion.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Naucalpan de Juarez, Estado de Mexico : Pearson Educacion de Mexico : Prentice Hall, 2011Publisher: [s.l.] : [s.e.], 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A238a. Place hold Request article Add to cart (remove)
		Marketing : a complete guide / Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. by Mcdonald, Malcolm H. B [autor] \| Baker, Susan, 1946 \| Bass, Margarita [autor] \| Christopher, Martín [autor] \| Knox, Simon [colaborador]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2003Publisher: [s.l.] : [s.e.], 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M478m. Place hold Request article Add to cart (remove)
		Key account selling : opening doors - selling by meeting the custumers' needs / Timothy E. Fara. by Fara, Timothy E [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [s.l.] : 1st books, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.87 / F219k. Place hold Request article Add to cart (remove)
		101 estrategias de negocios y de marketing : las mejores estrategias para alcanzar el éxito empresarial en épocas turbulentas y competitivas / José Maria Ferre Trenzano. by Ferré Trenzano, José María [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Deusto, 2002Publisher: [s.l.] : [s.e.], 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.4012 / F368e, ... Place hold Request article Add to cart (remove)
		Key concepts in marketing / Jonathan Sutherland and Diane Canwell. by Sutherland, Jonathan [autor] \| Canwell, Diane [autor]. Series: Palgrave key conceptsMaterial type: Text; Format: large print ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2004Publisher: [s.l.] : [s.e.], 2004Other title: Marketing.Availability: Items available for loan: Biblioteca CESA (1)Call number: R658.8003 / S966k. Place hold Request article Add to cart (remove)
		Marketing social : teoria y practica / Luis Alfonso Perez Romero. by Perez Romero, Luis Alfonso [autor] \| Bibliotechnia (Firma Comercial). Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico : Pearson Educacion, 2004Publisher: [s.l.] : [s.e.], 2004Online access: Texto completo via Bibliotechnia \| Texto completo via Pearson Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P438m. Place hold Request article Add to cart (remove)
		Liderazgo de marca / David A. Aaker, Erich Joachimsthaler ; version española de Roberto M. Alvarez del Blanco. by Aaker, David A [autor.] \| Alvarez Del Blanco, Roberto M [traductor] \| Joachimsthaler, Erich [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Deusto : Editorial Planeta DeAgostini Profesional y Formacion, c2006Publisher: [s.l.] : [s.e.], 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / A111l. Place hold Request article Add to cart (remove)
		Administracion del marketing : un enfoque en la toma estrategica de decisiones / John W. Mullins [y otros] ; traduccion, Jorge Humberto Romo Muñoz, Francisco Javier Davila Martinez. by Dávila Martínez, José Francisco Javier [traductor] \| Mullins, John Walker [colaborador] \| Romo Muñoz, Jorge Humberto [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico : McGraw\Hill Interamericana, c2007Publisher: [s.l.] : [s.e.], 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M959a. Place hold Request article Add to cart (remove)
		Estrategia de precios : un enfoque de mercadeo para los negocios / Nicolas Restrepo Abad. by Restrepo Abad, Nicolás [autor]. Series: Coleccion AcademicaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Medellin, Colombia, Sur America : Fondo Editorial Universidad, 2007Publisher: [s.l.] : [s.e.], 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.816 / R436r. Place hold Request article Add to cart (remove)
		Investigacion de mercados / Naresh K. Malhotra ; traduccion, Maria Elena Ortiz Salinas. by Malhotra, Naresh K [autor] \| Ortiz Salinas, María Elena [traductor]. Edition: 5a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Naucalpan de Juarez, Estado de Mexico : Pearson Educacion, c2008Publisher: [s.l.] : [s.e.], 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / M249i2 2008, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Viva la publicidad viva / Jorge Molina Villegas. by Molina Villegas, Jorge [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [s.l.] : Impresiones Gráficas, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.1 / M722v. Place hold Request article Add to cart (remove)
		Compradiccion : verdades y mentiras de por que las personas compran / Martin Lindstrom ; traduccion, Adriana Hassan. by Lindström, Martin, 1970- [autor.] \| Hassan, Adriana de [traductor] \| Traduccion De, nacimiento 1970. Buy ology : truth and lies about why we buy. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogota : Norma, 2013Publisher: [s.l.] : [s.e.], 2013Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / L753c, ... Place hold Request article Add to cart (remove)
		Marketing internacional : teoria y 50 casos / Hyun\Sook Lee Kim. by Lee Kim, Hyun-Sook [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Mexico, D.F. : Cengage Learning, 2009Publisher: [s.l.] : [s.e.], 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L477m. Place hold Request article Add to cart (remove)
		Marketing 2.0 : el nuevo marketing en la web de las redes sociales / Juan Manuel Maqueira, Sebastian Bruque. by Maqueira, Juan Manuel [autor] \| Bruque, Sebastian [autor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Mexico] : Alfaomega, 2009Publisher: [s.l.] : [s.e.], 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M279m 2009. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)

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