Key concepts in marketing / Jonathan Sutherland and Diane Canwell.
Material type:
TextLanguage: English Series: Palgrave key conceptsPublisher: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2004Publisher: [s.l.] : [s.e.], 2004Description: ix, 310 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 140391527X; 140391527XOther title: MarketingSubject(s): Mercadotecnia -- Diccionarios | Mercadeo -- Diccionarios | Mercadeo -- Teoría | Mercadeo -- TerminologíaDDC classification: 658.8003
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | R658.8003 / S966k (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101013061 |
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