Marketing management : analysis, planning, implementation, and control / Philip Kotler.
Material type: TextLanguage: English Series: The Prentice\Hall international series in marketingPublisher: Upper Saddle River, New Jersey : Prentice Hall, c1997Publisher: [s.l.] : [s.e.], 1997Edition: Ninth editionDescription: 1 volumen (en varias paginaciones) : ilustraciones, mapasContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0132435101; 0132435101Subject(s): Administración de mercados | Consumidores | Planeación de mercadeo | Estrategias de mercadeo | Mercadotecnia -- Administracion | Mercadeo | Segmentación del mercado | Vendedores y arte de vender -- Dirección y administraciónDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|---|
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101009499 | ||
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874m (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101009500 |
Total holds: 0
Includes bibliographical references and indexes.
There are no comments on this title.