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		La satisfaccion total del cliente : la estrategia de 25 compañías europeas lideres en calidad de servicio / Jacques Horovitz. by Horovitz, Jacques [autor.] \| Angstadt, Michel \| Jurgens Panak, Michele. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw Hill, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / H292s. Place hold Request article Add to cart (remove)
		Marketing management : analysis, planning, implemantation and control : instructor`s resource manual and video guide / Philip Kotler. by Kotler, Philip [autor.]. Edition: 9 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: R658.8 / K874mi. Place hold Request article Add to cart (remove)
		La investigación de mercados en un entorno de marketing / William R. Dillon, Thomas J. Madden, Neil H. Firtle. by Dillon, William R. - Madden, Thomas J [coautor]. Edition: 3 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw-Hill, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / D579i. Place hold Request article Add to cart (remove)
		Proactive customer service : transforming your customer service department into a profit center / Charles D. Brennan, Jr. by Brennan, Charles D [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B838p. Place hold Request article Add to cart (remove)
		Customer connections : new strategies for growth / Robert E. Wayland, Paul M Cole. by Wayland, Robert E. (Robert Edwin), 1946- [autor.] \| Cole, Paul M. (Paul Michael), 1958-. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / W358c, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Comportamiento del consumidor decisiones y estrategia de marketing / Javier Alonso Rivas. by Alonso Rivas, Javier [autor.]. Series: Colección UniversidadMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Editorial ESIC, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / A454c. Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque práctico / Naresh K. Malhotra ; traducción Verania de Parres Cárdenas ; revisión técnica Marcela Benassini Félix. by Malhotra, Naresh K [autor.] \| Benassini Félix, Marcela [revisión] \| Parres Cárdenas, Concepción Verania De [traductor]. Edition: 2a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Prentice\Hall Hispanoamericana, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / M249i, ... Place hold Request article Add to cart (remove)

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