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Marketing / Courtland L. Bovée, Michael J. Houston, John V Thill.

by Bovée, Courtland L [autor.] | Houston, Michael J | Thill, John V.

Series: McGraw\Hill series in marketingEdition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B783m.

Global marketing strategy / Susan P. Douglas, C. Samuel Craig.

by Douglas, Susan P. - Craig, C. Samuel [coautor].

Series: McGraw-Hill en MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D736g.

El nuevo poder comercial : los cambios en la distribución / Rafael Soto.

by Soto, Rafael.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Incolda, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: I658.8 / S718in 1995.

Entrepreneurship : strategies and resources / Marc J. Dollinger.

by Dollinger, Marc J [autor.].

Edition: Primera edición.Material type: Text Text; Nature of contents: biography; Literary form: Not fiction ; Audience: General; Language: English Publisher: Homewood, Illinois : Austen Press, 1995Copyright date: ©1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.04 / D665 1995.

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