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Desnudando la mente del consumidor : consumer insights en el marketing / Cristina Quiñones D. .

by Quiñones D. Cristina [autor.].

Series: Paidós EmpresaEdition: 1a. edición .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Planeta, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / Q79d 2015.

The market research revolution : a marketer's guide to emerging new methods / Paul Dovas...[y otros].

by Dovas, Paul [autor.] | Florentino, Luca | Grieve, Campbell | Hofkirchner, Hubertus | Macinnes, Carl | Monteleone, Barbara | Needel, Stephen | Ohme, Rafal | Steidl, Peter.

Series: Neuromarketing science & Business association - NmsBa ; 4 Edition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Columbia : CreateSpace Independent Publishing Platform, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / M345m 2017.

Invisible influence : the hidden forces that shape behavior / Jonah Berger.

by Berger, Jonah [autor.].

Edition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Simon & Schuster, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / B496i 2017.

The entrepreneur's guide to customer development : a "cheat sheet" to The four steps to the epiphany / by Brant Cooper & Patrick Vlaskovits ; foreword by Steven Gary Blank.

by Cooper, Brant [autor.] | Vlaskovits, Patrick | Blank, Steven G.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: Menlo Park, California : B. Cooper and P. Vlaskovitz, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.402 / C776e 2010.

Consumer-centric category management : how to increase profits by managing categories based on consumer needs / AC Nielsen, with John Karolefski and Al Heller.

by Ac Nielsen | Karolefski, John | Heller, Al.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Jersey : John Wiley & Sons, Inc. 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.834 / N669c 2006.

Desnudando la mente del consumidor : consumer insights en el marketing / Cristina Quiñones D. .

by Quiñones D. Cristina [autor.].

Edition: 1a. edición .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Lima, Perú : Planeta ; Gestión 2000, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / Q79d1 2013.

Top of mind : use content to unleash your influence and engage those who matter to you / John Hall.

by Hall, John Michael [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw-Hill Education, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8343 / H174t 2017.

La era del consumo / Luis Enrique Alonso .

by Alonso, Luis Enrique, 1958- [autor.].

Edition: Primera edición.Material type: Text Text; Nature of contents: biography; Literary form: Not fiction ; Audience: Specialized; Original language: English Publisher: Madrid : Siglo XXI, 2005Copyright date: ©2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 339.47 / AL454.

Las trampas del deseo : cómo controlar los impulsos irracionales que nos llevan al error / Dan Ariely ; traducción de Francisco J. Ramos.

by Ariely, Dan, 1968- [autor] | Ramos Mena, Francisco J [traductor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: Spanish Original language: English Publisher: Barcelona : Booket, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / AR698t 2013.

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