Services marketing / Christopher H. Lovelock.
Material type:
TextLanguage: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1996Edition: Third editionDescription: xii, 660 páginas : ilustraciones ; 25 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0134558413Subject(s): Industrias de Servicios -- Marketing | Profesiones -- Marketing | Planeación de mercadeo | Cambio organizacional | Mercadeo de serviciosDDC classification: 658.82
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.82 / L897s (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101009036 |
Total holds: 0
Includes bibliographical references (p. 649\650) and index.
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