Los 80 conceptos esenciales de marketing de la A a la Z / Philip Kotler ; traducción de Dionisio Cámara y Sergio Bilbao.
Material type: TextLanguage: Spanish Original language: English Series: Pearson HallPublisher: Madrid : Pearson Educación, 2003Edition: Edición Adriana Gómez\ArnauDescription: xxiii, 179 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 8420540110Subject(s): Estrategias de mercadeo | Mercadeo | Administración de mercadeo | Promoción de ventasDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|---|
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874o (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101013864 | ||
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.8 / K874o (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101013865 |
Total holds: 0
Incluye índice.
Título original Marketing insights from A to Z. 80 concepts every manager needs to know.
There are no comments on this title.