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		Prevision y accion comercial / Antonio Arjona Ciria. by Arjona Ciria, Antonio [autor.]. Series: Manuales practicos de gestion de empresas ; D ; 3Edition: 2 edition.Material type: Text; Literary form: Not fiction Language: Spanish Publisher: Bilbao : Deusto, 1974Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.85 / A719p. Place hold Request article Add to cart (remove)
		Principios de comercializacion / William T. Ryan ; traduccion de Virginia Gonzalez Winckler. by Ryan, William [autor.]. Series: Serie de enseñanza programada "El Ateneo"Material type: Text; Literary form: Not fiction Language: Spanish Publisher: Mexico : Centro regional de Ayuda Tecnica, 1974Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / R989p. Place hold Request article Add to cart (remove)
		Fundamentos esenciales de mercadotecnia / Richard R. Still, Edward W. Cundiff. by Still, Richard R [autor.] \| Cundiff, Edward W., Coaut. Material type: Text; Literary form: Not fiction Language: Spanish Publisher: México : Herrero Hermanos Sucesores, 1975Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S857f. Place hold Request article Add to cart (remove)
		Enfoque administrativo de la mercadotecnia / Thomas A. Staud, Donald A. Taylor ; traducción al español Centro Latinoamercano de Marketing. by Staudt, Thomas A. - Taylor, Donalda [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Centro Regional de Ayuda Técnica, 1968Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S798e. Place hold Request article Add to cart (remove)
		Publicidad : su papel en la mercadotecnia moderna / S. Watson Dunn ; translator Eduardo Escalona. by Dunn, S. Watson [autor.]. Series: Biblioteca de altos estudios comercialesMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : UTEHA, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / D923p. Place hold Request article Add to cart (remove)
		Promoción de Ventas / F. Attanasio ; traducción Lorenzo Agostini. by Attanasio, F. - Agostini, Lorenzo [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Deusto, 1974Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / A883p. Place hold Request article Add to cart (remove)
		Fundamentos de mercadeo / Weldon J. Taylor, Roy T. Shaw, Eduardo López Ballori. by Taylor, Weldon J. - Shaw, Roy T. - López Ballori, Eduardo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Cincinnati, OH : South-Western Publishing, 1977Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T247f. Place hold Request article Add to cart (remove)
		Hacia un marketing efectivo / Diriventas. by Diriventas [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Diriventas, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D598h. Place hold Request article Add to cart (remove)
		Ventas al detalle, proceso de compras y determinación de precios (merchandising) / Eugene L. Dorr, [y otros]. by Dorr, Edgene L [autor.] \| Haines, Peter G [coautor] \| Meyer, Warren G [coautor] \| Richert, G. Henry [coautor]. Series: Curso práctico de mercadotecnia McGraw-Hil ; No. 9Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill de Mexico, 1983Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.87 / D716v. Place hold Request article Add to cart (remove)
		Planeación del producto / traductor María Antonieta Esteve de Baralt. by Nye, Bernard C [autor.] \| Dorr, Eugene L. Series: Serie Dorr. MercadotecniaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Libros McGraw\Hill de México, 1973Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.575 / N994p, ... Place hold Request article Add to cart (remove)
		Desarrollo y ejecución de estrategias de mercadeo / Raymond D. Hehman ; traducción Hugo Alberto Coronado P. by Hehman, Raymond D [autor.] \| Coronado P., Hugo Alberto [traductor]. Series: Serie Norma Desarrollo GerencialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Editorial Norma, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H464d. Place hold Request article Add to cart (remove)
		Ventas : manual práctico / Frederick A. Russell ; Frank H. Beach ; Richard H. Buskirk ; traductor Sarui Jaled de Allub ; revisión técnica Jorge Manuel Rodríguez y Rodríguez. by Russell, Frederick A [autor.] \| Beach, Frank Herman, 1885-1967 \| Buskirk, Richard Hobart, 1927- \| Jaled de Allub, Sarui Lola [traductor] \| Rodríguez y Rodríguez, Jorge Manuel. Series: Serie de mercadotecniaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.85 / R961v. Not available: Biblioteca CESA: Damaged (2). Place hold Request article Add to cart (remove)
		How to sell against competition / John Fenton. by Fenton, John [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : Heineman, 1984Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / F342s. Place hold Request article Add to cart (remove)
		Estrategias recompetitivas : cómo reimpulsar el crecimiento de su producto en un mercado maduro / Mack Hanan ; traducción Adriana Arias de Hassan. by Hanan, Mack [autor.] \| Arias de Hassan, Adriana [traductor]. Series: Serie Norma Desarrollo GerencialMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Editorial Norma, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H233e. Place hold Request article Add to cart (remove)
		The dartnell sales promotion handbook / Editor Ovid Riso. by Riso, Ovid Ed [autor.]. Edition: 7 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Chicago, Ill : The Dartnell, 1979Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / R595d. Place hold Request article Add to cart (remove)
		How to participate profitably in trade shows / Robert B. Konikow. by Konikow, Robert B [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Chicago, Ill : Dartnell Corporation, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: R659.15 / K824h. Place hold Request article Add to cart (remove)
		Variables psicológicas en la mercadotecnia / Laszlo Berényi, Rosa E. Monroy. by Berényi, Laszlo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Trillas, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / B488v. Place hold Request article Add to cart (remove)
		Sales promotion management / Don E. Schultz ,William A. Robinson. by Schultz, Don E. - Robinson, William [coautor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / S387s. Place hold Request article Add to cart (remove)
		Mercadeo práctico para nuevas empresas : técnicas para abrir puertas y capturar mercados / Dave Patten ; traducción: Zulma Ramos Ramírez ; revisión: Humberto Serna Gómez. by Patten, Dave [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Legis, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P316m. Place hold Request article Add to cart (remove)

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