Your search returned 31 results.

Sort
Results
Investigación de mercados : texto y casos / Harper W. Boyd y Ralph Westfall ; traducción Raúl Fernández Suárez.

by Boyd, Harper W. - Westfall, Ralph [coautor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : UTEHA, 1969Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / B789i.

Marketing management : knowledge and skills / J. Paul Peter, James H. Donelly.

by Peter, J Paul [coautor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Plano, TX : Business Publications, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P478m.

Jugadas maestras / Paul B. Brawn ; traducción, Adriana de Hassan.

by Brown, Paul B [autor.] | Hassan, Adriana de [traductor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Norma, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B879j.

Marketing masters : lessons in the art of marketing from those who do it best / Paul B Brown.

by Brown, Paul B [autor.].

Edition: First edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Harper & Row, 1988Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B878m.

Casos prácticos de marketing / Jean-Jacques Lambin ; traducción Nora Lado, Jaime Rivera.

by Lambin, Jean-Jacques [autor.] | Lado, Nora [traductor] | Rivera, Jaime [traductor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / L224c, ...

Marketing / Peter McClure.

by Mcclure, Peter [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M166m.

Brandmaps : the competitive marketing strategy game / Randall G Chapman.

by Chapman, Randall G [autor.].

Edition: Fourth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1997Other title: Competitive marketing strategy game.Online access: Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / CH466b.

Administración del marketing : conocimiento y habilidades, texto, análisis, planes / J. Paul Peter, James A. Donnelly ; traducción Andrés E. Chechade Durán ; revisión técnica Edgar Sánchez López.

by Peter, J Paul [autor.] | Chechade Durán, Andrés E [traductor] | Donnelly, James A | Sánchez López, Edgar [revisión].

Edition: 3a edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : Irwin, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P478a.

Cases in marketing management / Kenneth E. Clow, Donald Baack, editores.

by Baack, Donald [autor.] | Clow, Kenneth E.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Sage Publications, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C338c, ...

Hospitality cases in marketing and operations / Anna Graf Williams ; Jennifer Adams Aldrich, Karen J. Hall, [consultants].

by Williams, Anna Graf [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / W721h.

Cases in strategic marketing management : an integrated approach / William J. McDonald.

by Mcdonald, William J., Ph. D [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1998Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / M135c.

Cases in advertising and promotion management / John A. Quelch, Paul W Farris.

by Quelch, John A [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Plano, TX : Business Publications, 1983Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / Q387c.

Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward.

by Corey, E Raymond [autor.] | Lovelock, Christopher H | Ward, Scott, 1942- | Harvard University.. Graduate School of Business Administration.

Series: McGraw\Hill series in marketingEdition: Sixth edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 1981Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C797p.

Cases strategic marketing / David Rosenthal, Lew G. Brown.

by Rosenthal, David - Brown, Lew G [coautor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey : Prentice Hall, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / R813c.

Estrategias de marketing para un crecimiento rentable : casos prácticos / José Luis Munuera Alemán, Ana Isabel Rodríguez Escudero.

by Munuera Alemán, José Luis [autor.] | Munuera Alemán, José Luis | Rodríguez Escudero, Ana Isabel.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2000Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / M963e, ...

Casos en mercadotecnia / Editor Konrad Fischer Rossi.

by Fischer Rossi, Konrad, Ed [autor.] | Escuela de Administración de Negocios Para Graduados.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw- Hill, 1972Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F529c.

Services marketing : text and cases / Steve Baron, Kim Harris.

by Baron, Steve [autor.] | Harris, Kim [coautor].

Edition: 2 edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave, 2003Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.82 / B265s, ...

Experiencias y casos de comportamiento del consumidor / Coordinadores Salvador Ruiz de Maya y Javier Alonso Rivas.

by Alonso Rivas, Javier [autor.] | Ruiz de Maya, Salvador.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / R934e.

Pages
Hola