Marketing masters : lessons in the art of marketing from those who do it best / Paul B Brown.

By: Brown, Paul B [autor.]Material type: TextTextLanguage: English Publisher: New York : Harper & Row, 1988Edition: First editionDescription: 216 páginas : ilustraciones ; 22 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0060158689Subject(s): Casos en mercadeo | Planeación de mercadeo | Mercadeo -- Estados Unidos | Mercadeo -- United States -- Case studiesDDC classification: 658.8
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Includes index.

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