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		Marketing : connecting with customers / Gilbert D. Harrell y Gary L. Frazier. by Harrell, Gilbert D [autor.] \| Frazier, Gary L. Material type: Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: New Jersey : Prentice Hall, 1999Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / H296m 1999, ... Place hold Request article Add to cart (remove)
		Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: inglés Publisher: New York : Free Press, 2004Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.11 / A111b, ... Place hold Request article Add to cart (remove)
		Dirección de Marketing / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane [coautor] \| Rivera, Clara E [traductor]. Edition: 12a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educacion, 2006Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K874d, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing estratégico / Orville C. Walker ...[y otros]. ; traducción Enrique Palos Báez. by Walker, Orville C [autor.] \| Boyd Jr., Harper W \| Mullins, John \| Larréché, Jean-Claude \| Palos Baéz, Enrique [traductor ]. Edition: 4a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : McGraw-Hill, 2005Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / W177m 2005, ... Place hold Request article Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip [autor.] \| Keller, Kevin Lane, 1956-. Edition: Thirteenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2009Online access: Table of contents only Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m, ... Not available: Biblioteca CESA: Damaged (2). Place hold Request article Add to cart (remove)
		Marketing strategy : a decision-focused approach / Orville C. Walker, Jr, John W. Mullins. by Walker Jr. Orville C [autor.] \| Mullins, John W [coautor]. Edition: Seventh edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : McGraw-Hill Irwin, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / W177m. Place hold Request article Add to cart (remove)
		Marketing strategy : a decision\focused approach / Orville C. Walker, Jr., John W. Mullins. by Walker, Orville C [autor.] \| Mullins, John W. Edition: Eighth edition .Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : McGraw\Hill Irwin, 2014Availability: Items available for loan: Biblioteca CESA (5)Call number: 658.8 / W177m1 2014, ... Place hold Request article Add to cart (remove)
		Shopper marketing capturing the shoppertunity : del insight a la estrategia, de la estrategia a la acción / Jean Marc Ziegler. by Ziegler, Jean Marc [autor.] \| The Retail Factory. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Bogotá] The Retail Factory, 2016Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / Z66s 2016, ... Place hold Request article Add to cart (remove)
		The new rules of green marketing : strategies, tools, and inspiration for sustainable branding / Jacquelyn A. Ottman. by Ottman, Jacquelyn A [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Reino Unido ; San Francisco, California : Greenleaf Pusbishing ; BK - Berrett Koehler Publishing, Inc., 2011Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / OT91n 2011. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A [autor.] \| Hartley, Steven W \| Rudelius, William. Edition: 12st edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K374m1 2015, ... Place hold Request article Add to cart (remove)
		Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traductores Lourdes Amador Araujo, Leticia Esther Pineda Ayala. by Kotler, Philip, 1931- [autor.] \| Armstrong, Gary \| Amador Araujo, Lourdes \| Pineda Ayala, Leticia Esther. Edition: 13ra. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación, 2017Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874f2 2016, ... Not available: Biblioteca CESA: Checked out (1). Place hold Request article Add to cart (remove)

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