The artist's marketing & action plan workbook / by Jonathan Talbot with Geoffrey Howard.

By: Talbot, Jonathan [autor.]Contributor(s): Howard, Geoffrey [autor.]Material type: Text

TextLanguage: English Publisher: Nueva York : Jonathan Talbot, 2005Copyright date: ©1999. Edition: Quinta ediciónDescription: 87 páginas : Ilustraciones a blanco y negro ; 28 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0970168136; 9780970168139Other title: The artist's marketing and action plan workbookSubject(s): Planificación del mercadeo -- Guías | Análisis de mercadeo -- Planificación. -- Guías | Administración de ventas -- Planificación. -- Guías | Estrategias de mercadeo -- Planificación. -- GuíasDDC classification: 658.8

Contents:

Looking in the mirror ; Looking at our art ; Looking at the market ; Marketing methods (includes pricing) ; Promoting ourselves & our work ; Making money ; Personal/business goals ; Action plan forms ; Making it happen: implementing the action plan ; A few final thoughts.

Summary: This book has been written to help you become more skilled at the art of selling your work, It is a workbook, a book to write in. It will guide you through the process of learning how to sell your work and how to make money doing it! The making art and the selling of art are essentially different. For most of us, artmaking is intensely personal and private. Only when we are finished are we willing to share what we have done. Selling art is, on the other hand, a social activity in which we need to interact with the world outside our studios. This book provides a vocabulary and structure for that interaction. When you have finished doing the exercises in this book, you will have a personalized, step-by-step marketing & action plan for selling your work. editor.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Libros	Biblioteca CESA Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co Piso 1	General	658.8 / T138 2005 (Browse shelf(Opens below))	Ej.1	Available (Sin restricciones)		7109101161

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This book has been written to help you become more skilled at the art of selling your work, It is a workbook, a book to write in. It will guide you through the process of learning how to sell your work and how to make money doing it! The making art and the selling of art are essentially different. For most of us, artmaking is intensely personal and private. Only when we are finished are we willing to share what we have done. Selling art is, on the other hand, a social activity in which we need to interact with the world outside our studios. This book provides a vocabulary and structure for that interaction. When you have finished doing the exercises in this book, you will have a personalized, step-by-step marketing & action plan for selling your work. editor.

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