Your search returned 99 results.

Sort
Results
La vanguardia del servicio al cliente : 15 claves para satisfacer al cliente / Clay Carr ; traducción Asel.

by Carr, Clay [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C311v.

Las tres dimensiones del marketing de servicios : marketing tradicional, marketing interactivo, marketing interno / director de la colección Claudio L. Soriano Soriano.

by Soriano Soriano, Claudio L [autor.].

Series: Biblioteca de Manuales prácticos de MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / M297t.

Cómo conservar su clientela / Robert L. Desatnick ; traducción Eduardo Calado Noguera ; revisión técnica Humberto Serna Gómez.

by Desatnick, Robert L [autor.] | Calado Noguera, Eduardo [traductor] | Serna Gómez, Humberto [revisión].

Series: Serie EmpresarialMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441c.

Mercadeo de servicios profesionales / Philip Kotler.

by Kotler, Philip [autor] | Bloom, Paul [autor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Bogotá] : LEGIS, 1988,199Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.82 / K874m, ...

Consumer marketing strategies / Regis McKenna ...[y otros].

by Mckenna, Regis [autor.].

Series: A Harvard Business Review PaperbackMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C758m.

Marketing en las empresas de servicios : compita mediante la calidad / Leonard L. Berry, A. Parasuraman ; translator Jorge Cardenas Nannetti.

by Berry, Leonard L, 1942- [autor.] | Parasuraman, A.

Series: Desarrollo gerencialEdition: Ed / Armando Bernal M. y Lucrecia Monárez T.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Norma, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / B534m.

Gestión de empresas de servicios / J. P. Flipo.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: French Publisher: Barcelona : Eada Gestión, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / F626g.

Sabe usted lo que realmente quieren sus clientes? : un método de éxito seguro para descubrirlo / Jhon F. Lytle ; traducción Jesús Villamizar Herrera ; asesoria y revisión técnica Humberto Serna Gómez.

by Lytle, Jhon F [autor.] | Serva Gómez, Humberto [revisión] | Villamizar Herrera, Jesús [traductor].

Series: Serie Empresarial. LegisMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : Fondo Editorial Legis, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / L996s.

Análisis y planeación de la calidad : del desarrollo del producto al uso / J. M Juran.

by Juran, J. M [autor.] | Gryna, Frank M.

Edition: 3a edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw\Hill, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.568 / J915a.

Marketing y gestión de servicios : la gestión de los momentos de la verdad y la competencia en los servicios / Christian Gronroos;prólogos Philip Kotler y Juan Carlzon, traductores Rafael Felipe Ramírez León, Juan Manuel Criado Fernández.

by Gronroos, Christian [autor.] | Carlzon, Juan | Criado Fernández, Juan Manuel [traductor] | Kotler, Philip | Ramírez León, Rafael Felipe [traductor].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / G876m.

Alcanzando la excelencia mediante el servicio al cliente / John Tschohl, Steve Franzmeier ; traducción Claudio L. Soriano Soriano.

by Tschohl, John [autor.] | Franzmeier, Steve | Soriano Soriano, Claudio L [traductor].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Díaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / T877a.

Todo el poder al cliente / Karl Albrecht.

by Albrecht, Karl [autor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Paidós, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341t. Not available: Biblioteca CESA: Lost (1).

La fórmula del servcio excelente : una guía clara, precisa y fácilmente aplicable en una pequeña empresa, que puede dar a su organización la ventaja competitiva que necesita para superar a sus competidores.

Series: Guías de gestión de la pequeña empresaMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M297f.

Managing to keep the customer : how to achieve and maintain superior customer service throughout the organization.

by Desatnick, Robert L [autor.] | Detzel, Denis H, 1945-.

Series: The Jossey\Bass management seriesEdition: Revised edition / Robert L. Desatnick, Denis H Detzel.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: San Francisco, CA : Jossey\Bass Publishers, 1993Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441m.

Marketing estratégico para empresas de servicios / Javier Maqueda Lafuente, José Ignacio Llaguno Musons.

by Maqueda Lafuente, Francisco Javier [autor.] | Llaguno Musons, José Ignacio.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Ediciones Díaz de Santos, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / M297m.

Services marketing / Christopher H. Lovelock.

by Lovelock, Christopher H [autor.].

Edition: Third edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / L897s.

La Integracion cliente\empresa : Las 5 mejores estrategias para lograr el exito en los negocios a traves de sus clientes / Richard Whiteley.

by Whiteley, Richard [autor.] | Hessan, Diane | Ibarra Colado, Patricia.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W594i.

The loyalty link : how loyal employees create loyal customers / Dennis G. McCarthy.

by Mccarthy, Dennis G [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Wiley, 1997Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M116l.

Managing the professional service firm / David H Maister.

by Maister, David H [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Maxwell Macmillan International, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658 / M231m.

Práctica de la franquicia / Enrique C. Díez de Castro ; José Luis Galán González.

by Díez de Castro, Enrique Carlos [autor.] | Galán González, José Luis.

Series: Serie McGraw\Hill de managementEdition: Editora Ma. Victoria Peralba Ruiz.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw\Hill, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8708 / D568p, ...

Pages
Hola