Marketing : decisiones y conceptos básicos / William M. Pride, O.C. Ferrell, traducción Julio Coro Pando.
Material type: TextLanguage: Spanish Publisher: México : Nueva editorial Interamericana, 1982Edition: 2 editionDescription: 724 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9682508822Subject(s): Consumidores | Mercadeo | Canales de comercialización | Investigación de mercadeo | Comercio mayoristaDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
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General | 658.8 / P947m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101002661 |
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