The corporate brand / Nicholas Ind.

By: Ind, Nicholas [autor.]Material type: TextTextLanguage: English Publisher: [London] : MacMillan Press, 1997Description: 184 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0333674723Subject(s): Imagen y diseño | Planeación de mercadeo | Mercadeo | Marcas de empresasDDC classification: 658.827
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