The global corporate brand book / Michael Morley.

By: Morley, Michael [autor.]Material type: TextTextLanguage: English Publisher: Basingstoke (England) : Palgrave Macmillan, 2009Description: xvii, 230 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 1403996636; 9781403996633; 9781403996633Subject(s): Imagen Corporativa | Razón SocialDDC classification: 658.827
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Includes bibliographical references and index.

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