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BrandSimple : how the Best Brands Keep it Simple and Succeed / Allen P. Adamson.

by Adamson, Allen P [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / A221b.

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The global corporate brand book / Michael Morley.

by Morley, Michael [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Basingstoke (England) : Palgrave Macmillan, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / M864g.

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