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		La excelencia en el servicio / Karl Albrecht, Lawrence J. Bradford ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Albrecht, Karl [autor.] \| Bradford, Lawrence J \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Legis Editores, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341e. Place hold Request article Add to cart (remove)
		Alcanzando la excelencia mediante el servicio al cliente / John Tschohl, Steve Franzmeier ; traducción Claudio L. Soriano Soriano. by Tschohl, John [autor.] \| Franzmeier, Steve \| Soriano Soriano, Claudio L [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Díaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / T877a. Place hold Request article Add to cart (remove)
		Managing to keep the customer : how to achieve and maintain superior customer service throughout the organization. by Desatnick, Robert L [autor.] \| Detzel, Denis H, 1945-. Series: The Jossey\Bass management seriesEdition: Revised edition / Robert L. Desatnick, Denis H Detzel.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: San Francisco, CA : Jossey\Bass Publishers, 1993Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441m. Place hold Request article Add to cart (remove)
		La Integracion cliente\empresa : Las 5 mejores estrategias para lograr el exito en los negocios a traves de sus clientes / Richard Whiteley. by Whiteley, Richard [autor.] \| Hessan, Diane \| Ibarra Colado, Patricia. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W594i. Place hold Request article Add to cart (remove)
		The loyalty link : how loyal employees create loyal customers / Dennis G. McCarthy. by Mccarthy, Dennis G [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Wiley, 1997Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M116l. Place hold Request article Add to cart (remove)
		La excelencia en el servicio / Karl Albrecht, Lawrence J. Bradford ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Albrecht, Karl [autor.] \| Bradford, Lawrence J \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Temas gerencialesMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : 3R Editores, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341e. Place hold Request article Add to cart (remove)
		Un buen servicio ya no basta : cuatro principios del servicio excepcional al cliente / Leonar L. Berry ; traducción Adriana de Hassan. by Berry, Leonard L [autor.] \| Hassan, Adriana de [traductor]. Edition: Edición Armando Bernal, Lucrecia Monárez.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona ; Santafé de Bogotá : Norma, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B534b. Place hold Request article Add to cart (remove)
		Gerencia de clientes / Emigdio A. Martínez L. Edition: Segunda edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Emigdio A. Martínez L., 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M385g. Place hold Request article Add to cart (remove)
		El servicio invisible : fundamento de un buen servicio al cliente / Humberto Domínguez Collins. by Domínguez Collins, Humberto [autor.]. Series: Textos universitarios. Administración ; mercadeo y ventasMaterial type: Text; Nature of contents: ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D671s. Place hold Request article Add to cart (remove)
		Marketing de servicios : un enfoque de integración del cliente a la empresa / Valarie A. Zeithaml, Mary Jo Bitner ; traduccción de María Isabel Pérez de Lara Choy, Andrés Lozano Hirschfeld y Susana Pontón Becerril. by Zeithaml, Valarie A [autor.] \| Bitner, Mary Jo \| Pérez de Lara Choy, María Isabel [traductor .] \| Lozano Hirschfeld, Andrés [traductor .] \| Pontón Becerril, Susana [traductor .]. Edition: 2da edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: México : McGraw-Hill, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / Z48m, ... Place hold Request article Add to cart (remove)
		Claves en la gerencia del servicio / Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA ; Fernando Sánchez ; director Marco Fidel Rocha. by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Sánchez Paredes, Fernando. Series: Serie desarrollo empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA, 2000Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / C691cl 2000, ... Place hold Request article Add to cart (remove)
		Atención al cliente : guía práctica de técnicas y estrategias / Renata Paz Couso. by Paz Couso, Renata [autor.]. Series: MercadeoMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ideaspropias Editorial, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / P348a 2010. Place hold Request article Add to cart (remove)
		Kapital cliente : la rentable gestión de clientes / Marta Lucía Restrepo Torres. by Restrepo Torres, Marta Lucia [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración, Editorial CESA, 2015Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.812 / R313k 2015, ... Not available: Biblioteca CESA: Checked out (1). Lists: Mujeres CESA. Place hold Request article Add to cart (remove)
		Smart : lo fundamental y lo más efectivo acerca de los clientes / Ros Jay ; traductor de Gustavo Elías Fonseca. by Jay, Ros [autor.] \| Fonseca, Gustavo Elías [traductor ]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Bogotá : McGraw-Hill Interamericana S.A., 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / J421s 2000, ... Place hold Request article Add to cart (remove)
		Marketing de fidelización : ¿cómo obtener clientes satisfechos y leales, bajo una perspectiva latinoamericana? / Alejandro Schnarch Kirberg . by Schnarch, Kirberg Alejandro [autor.]. Series: Ciencias administrativasEdition: 1a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8343 / S357m1 2011. Place hold Request article Add to cart (remove)
		Re-evolución en el servicio : la transformación del servicio al cliente en el siglo XXI / Gabriel Vallejo López . by Vallejo López, Gabriel [autor.]. Edition: 1ra. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Conecta, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / V182r 2018. Place hold Request article Add to cart (remove)
		Measuring customer experience : how to develop and execute the most profitable customer experience strategies / Philipp Klaus. by Klaus, Philipp [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Palgrave Macmillan, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.812 / K636m 2015, ... Place hold Request article Add to cart (remove)
		Construyendo Xperiencias : customer experience, la clave para generar rentabilidad y diferenciación / Rodrigo Fernández de Paredes Alegria. by Fernández de Paredes Alegria, Rodrigo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Exma Editorial, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / F363c 2019. Place hold Request article Add to cart (remove)
		The Sage handbook of service-dominant logic / editores Stephen L. Vargo y Robert F. Lusch ; asistente Kaisa Koskela-Huotar. by Vargo, Stephen L, 1945- [editor .] \| Lusch, Robert F [editor .] \| Koskela-Huotar, Kaisa [asistente .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Los Ángeles, California : Sage Publications, Inc.; Sage reference, 2019Other title: Service-dominant logic.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / SA129s 2019. Place hold Request article Add to cart (remove)
		Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz y Jacquelyn S. Thomas. by Blattberg, Robert C [autor.] \| Getz, Gary \| Thomas, Jacquelyn S. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business School Press, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B644c 2001. Place hold Request article Add to cart (remove)

		La excelencia en el servicio / Karl Albrecht, Lawrence J. Bradford ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Albrecht, Karl [autor.] \| Bradford, Lawrence J \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Serie EmpresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Legis Editores, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341e. Place hold Request article Add to cart (remove)
		Alcanzando la excelencia mediante el servicio al cliente / John Tschohl, Steve Franzmeier ; traducción Claudio L. Soriano Soriano. by Tschohl, John [autor.] \| Franzmeier, Steve \| Soriano Soriano, Claudio L [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Díaz de Santos, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / T877a. Place hold Request article Add to cart (remove)
		Managing to keep the customer : how to achieve and maintain superior customer service throughout the organization. by Desatnick, Robert L [autor.] \| Detzel, Denis H, 1945-. Series: The Jossey\Bass management seriesEdition: Revised edition / Robert L. Desatnick, Denis H Detzel.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: San Francisco, CA : Jossey\Bass Publishers, 1993Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D441m. Place hold Request article Add to cart (remove)
		La Integracion cliente\empresa : Las 5 mejores estrategias para lograr el exito en los negocios a traves de sus clientes / Richard Whiteley. by Whiteley, Richard [autor.] \| Hessan, Diane \| Ibarra Colado, Patricia. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W594i. Place hold Request article Add to cart (remove)
		The loyalty link : how loyal employees create loyal customers / Dennis G. McCarthy. by Mccarthy, Dennis G [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Wiley, 1997Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M116l. Place hold Request article Add to cart (remove)
		La excelencia en el servicio / Karl Albrecht, Lawrence J. Bradford ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Albrecht, Karl [autor.] \| Bradford, Lawrence J \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Temas gerencialesMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : 3R Editores, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A341e. Place hold Request article Add to cart (remove)
		Un buen servicio ya no basta : cuatro principios del servicio excepcional al cliente / Leonar L. Berry ; traducción Adriana de Hassan. by Berry, Leonard L [autor.] \| Hassan, Adriana de [traductor]. Edition: Edición Armando Bernal, Lucrecia Monárez.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona ; Santafé de Bogotá : Norma, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B534b. Place hold Request article Add to cart (remove)
		Gerencia de clientes / Emigdio A. Martínez L. Edition: Segunda edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Emigdio A. Martínez L., 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M385g. Place hold Request article Add to cart (remove)
		El servicio invisible : fundamento de un buen servicio al cliente / Humberto Domínguez Collins. by Domínguez Collins, Humberto [autor.]. Series: Textos universitarios. Administración ; mercadeo y ventasMaterial type: Text; Nature of contents: ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / D671s. Place hold Request article Add to cart (remove)
		Marketing de servicios : un enfoque de integración del cliente a la empresa / Valarie A. Zeithaml, Mary Jo Bitner ; traduccción de María Isabel Pérez de Lara Choy, Andrés Lozano Hirschfeld y Susana Pontón Becerril. by Zeithaml, Valarie A [autor.] \| Bitner, Mary Jo \| Pérez de Lara Choy, María Isabel [traductor .] \| Lozano Hirschfeld, Andrés [traductor .] \| Pontón Becerril, Susana [traductor .]. Edition: 2da edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: México : McGraw-Hill, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / Z48m, ... Place hold Request article Add to cart (remove)
		Claves en la gerencia del servicio / Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA ; Fernando Sánchez ; director Marco Fidel Rocha. by Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA \| Sánchez Paredes, Fernando. Series: Serie desarrollo empresarialMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración - CESA. Instituto Colombiano de Administración - INCOLDA, 2000Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / C691cl 2000, ... Place hold Request article Add to cart (remove)
		Atención al cliente : guía práctica de técnicas y estrategias / Renata Paz Couso. by Paz Couso, Renata [autor.]. Series: MercadeoMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ideaspropias Editorial, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / P348a 2010. Place hold Request article Add to cart (remove)
		Kapital cliente : la rentable gestión de clientes / Marta Lucía Restrepo Torres. by Restrepo Torres, Marta Lucia [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Colegio de Estudios Superiores de Administración, Editorial CESA, 2015Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.812 / R313k 2015, ... Not available: Biblioteca CESA: Checked out (1). Lists: Mujeres CESA. Place hold Request article Add to cart (remove)
		Smart : lo fundamental y lo más efectivo acerca de los clientes / Ros Jay ; traductor de Gustavo Elías Fonseca. by Jay, Ros [autor.] \| Fonseca, Gustavo Elías [traductor ]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Bogotá : McGraw-Hill Interamericana S.A., 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / J421s 2000, ... Place hold Request article Add to cart (remove)
		Marketing de fidelización : ¿cómo obtener clientes satisfechos y leales, bajo una perspectiva latinoamericana? / Alejandro Schnarch Kirberg . by Schnarch, Kirberg Alejandro [autor.]. Series: Ciencias administrativasEdition: 1a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8343 / S357m1 2011. Place hold Request article Add to cart (remove)
		Re-evolución en el servicio : la transformación del servicio al cliente en el siglo XXI / Gabriel Vallejo López . by Vallejo López, Gabriel [autor.]. Edition: 1ra. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Conecta, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / V182r 2018. Place hold Request article Add to cart (remove)
		Measuring customer experience : how to develop and execute the most profitable customer experience strategies / Philipp Klaus. by Klaus, Philipp [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Palgrave Macmillan, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.812 / K636m 2015, ... Place hold Request article Add to cart (remove)
		Construyendo Xperiencias : customer experience, la clave para generar rentabilidad y diferenciación / Rodrigo Fernández de Paredes Alegria. by Fernández de Paredes Alegria, Rodrigo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Exma Editorial, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / F363c 2019. Place hold Request article Add to cart (remove)
		The Sage handbook of service-dominant logic / editores Stephen L. Vargo y Robert F. Lusch ; asistente Kaisa Koskela-Huotar. by Vargo, Stephen L, 1945- [editor .] \| Lusch, Robert F [editor .] \| Koskela-Huotar, Kaisa [asistente .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Los Ángeles, California : Sage Publications, Inc.; Sage reference, 2019Other title: Service-dominant logic.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / SA129s 2019. Place hold Request article Add to cart (remove)
		Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz y Jacquelyn S. Thomas. by Blattberg, Robert C [autor.] \| Getz, Gary \| Thomas, Jacquelyn S. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business School Press, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B644c 2001. Place hold Request article Add to cart (remove)

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