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		La revolución del Marketing : la táctica dicta la estrategia / Al Ries, Jack Trout ; traducción Alberto Narváez Rozo ; con la asesoría de Orión Traducciones ; revisión técnica de Masashi Kikuchi Yokoyama, Juan Pablo Múnoz Concha, Alejandro Schnarch Kirberg. by Ries, Al [autor.] \| Kikuchi Yokoyama, Masashi \| Múñoz Concha, Juan Pablo \| Narváez Rozo, Alberto [traductor] \| Schnarch, Alejandro \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R559r, ... Place hold Request article Add to cart (remove)
		Marketing estratégico / Jean\Jacques Lambin ; translator Alejandro Molla Descals, Salvador Miquel Peris. by Lambin, Jean-Jacques [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1987Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L224m, ... Place hold Request article Add to cart (remove)
		Relaciones públicas para mercadeo y ventas / David Wragg ; traducción Zulma Ramos Ramírez ; asesoría y revisión técnica Humberto Serna Gómez. by Wragg, David [autor.] \| Ramos Ramírez, Zulma [traductor] \| Serna Gómez, Humberto [revisión]. Series: Fondo editorial legis. Serie empresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : Legis Editores, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.2 / W393r. Place hold Request article Add to cart (remove)
		Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel ; traducción de Adolfo Deras Quiñónez. by Lamb, Charles W [autor.] \| Hair, Jr, Joseph F \| McDaniel, Carl \| Deras Quiñónez, Adolfo [traductor .]. Edition: 4a edición .Material type: Text festschrift ; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : International Thomson Editores, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / L218m 1998, ... Place hold Request article Add to cart (remove)
		Marketing / Philip Kotler ... [y otros] ; traducción de Clara Eugenia Rivera Rodríguez, María de Ancos Rivera ; revisión técnica Andrés Ibanez Tardel. by Kotler, Philip [autor.] \| Armstrong, Gary \| Cámara Ibánez, Dionisio \| Cruz Roche, Ignacio \| Rivera Rodríguez, Clara Eugenia [traductor .] \| Ancos Rivera, María de [traductor .] \| Ibañez Tardel, Andrés [revisión .]. Edition: 10a. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K874m 2004, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		The 22 Immutable Laws of Marketing : violate them at your own risk / Al Ries, Jack Trout. by Ries, Al [autor.] \| Jack, Trout [coautor]. ; Format: electronic available online Language: English Publisher: Estados Unidos de América : HarperCollins Publisher s, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / R559i 1994. Place hold Request article Add to cart (remove)
		Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M Broom. by Cutlip, Scott M [autor.] \| Center, Allen H. Edition: Ninth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2006Online access: Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.2 / C875e 2006. Place hold Request article Add to cart (remove)
		Políticas de marketing internacional : estrategias de producto, precio, comunicación y distribución / Alexandre Hermida Mondelo, Inmaculada Iglesias Fernández. by Hermida Mondelo, Alexandre, 1977- [autor.] \| Iglesias Fernández, Inmaculada, 1989-. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Limusa, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / H554m 2017. Place hold Request article Add to cart (remove)
		Dirección de mercadotecnia : análisis, planeación, implementación y control / Philip Kotler ; traducción de Arturo Córdova Just ; revisión técnica de Marcela Benassini Félix . by Kotler, Philip, 1931- [autor.] \| Córdova Just, Arturo [traductor .] \| Benassini Félix, Marcela [revisión técnica .]. Edition: 8va. edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México D.F. ; Prentice Hall, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / K87d 1996. Place hold Request article Add to cart (remove)
		The field study handbook / Jan Chipchase ; ilustraciones de Lee John Phillips. by Chipchase, Jan [autor.] \| Phillips, Lee John [ilustrador .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: San Francisco, California ; Tokyo : Field Institute, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / C541f 2017. Place hold Request article Add to cart (remove)
		Fundamentos de marketing / Mario Mesa Holguín. by Mesa Holguín, Mario [autor.]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / M578f 2012, ... Place hold Request article Add to cart (remove)
		Plan estratégico de marketing : el arte de cautivar a través de estrategias que enamoran / Lina María Echeverri Cañas. by Echeverri Cañas, Lina María [autor]. Edition: Primera ediciónMaterial type: Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: Spanish Publisher: Bogotá : Universidad Colegio Mayor de Nuestra Señora del Rosario, 2023Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / EC18p 2023. Place hold Request article Add to cart (remove)
		Marketing communications : offline and online integration, engagement and analytics / P. R. Smith and Ze Zook. by Smith, Paul Russell, 1957- [autor] \| Zook, Ze [autor]. Edition: Sexta ediciónMaterial type: Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: London : KoganPage, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / SM642m 2016. Place hold Request article Add to cart (remove)

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