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		How to build a brand / Standford University ; John Kilcullen. by Standford University \| Kilcullen, John. Series: Stanford executive briefingsMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : Standford University, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / ST785h 2000. Place hold Request article Add to cart (remove)
		Be prepared to sell : how to sell a product, a proposal or an idea to a group / productor ejecutivo Steve Kantola ; Rick Kantola ; productor Tom; director Randy Scarpino Field. by Kantola, Steveen \| Scarpino Field, Randy [director.] \| Kantola, Rick. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : TOASTMASTERS International - Kantola productions [1990]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / B481 1990. Place hold Request article Add to cart (remove)
		Communicating for results : how to be clear, concise and credible / guión Andy Kienzle ; productor ejecutivo Brian McCallum. by Kienzle, Andy [guionista.] \| McCallum, Brian [productor] \| DeBolt, Joe \| Fortier, James. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : Communication Briefings - RAC Productions 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / C728 1997. Place hold Request article Add to cart (remove)
		Quality month video world class quality what in the world is it? / IBM. by International Business Machines Corporation - IBM. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : IBM ; National Quality Month, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.568 / IN61q 1991. Place hold Request article Add to cart (remove)
		Clios Awards / George Lois. by Lois, George. Material type: Film; Format: videocassette ; Type of visual material: videorecording ; Audience: Specialized; Language: Spanish Publisher: [Washington D.C.] : [Sin Editorial], 1990Availability: Items available for loan: Biblioteca CESA (3)Call number: 659.1 / L834c 1990, ... Place hold Request article Add to cart (remove)
		Tensiones : Como hacerles frente [Vidoegrabación] / McGraw-Hill by Mcgraw-Hill. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publication details: [Washington D.C.] : [s.e.], 1986Availability: No items available. Request article Add to cart (remove)
		Brand Leadership : Building Assets In an Information Economy / David A. Aaker y Erich Joachimsthaler. by Aaker, David A [autor.] \| Erich, Joachimsthaler. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : The Free Press, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.83 A111b. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Brand Portfolio Strategy : Creating Relevance, Differentiation, Energy, Leverage, and Clarity / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Free Press, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR659.11 / A111b 2004. Place hold Request article Add to cart (remove)
		Cahvertising : How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone / Erick Whitman. by Whitman, Erick [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Career Press, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.85 / W614c 2009. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Logistics : Principles and Applications / John Langford. by Langford, John [autor.]. Edition: 2da edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Sole Logistic Press, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.78 / L278l 2007. Place hold Request article Add to cart (remove)
		Managing Brand Equity : capitalizing on the value of a Brand Name / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : The Free Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / A111m 1991. Place hold Request article Add to cart (remove)
		Marketing Logistics / Martin Christopher y Helen Peck. by Christopher, Martín [autor.] \| Helen, Peck. Edition: 2a edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Butterworth Heinemann, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / C556m 1997. Place hold Request article Add to cart (remove)
		Nation branding : Concepts, Issues, Practice / Keith Dinnie. by Dinnie, Keith [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Butterworth Heinemann, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / D585n 2008. Place hold Request article Add to cart (remove)
		Spanning Silos : The New CMO Imperative / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Harvard Business Press, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / A111b 2008. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		The Marketing Gurus : lessons from the best marketing books of all time / Chris Murray. by Murray, Chris [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Penguin Group, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / M981m 2006. Place hold Request article Add to cart (remove)
		The Truth About Creating Brands People Love / Brian D. Till y Donna Keckler. by Till, Brian D [autor.] \| Donna, Keckler. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : FT Press, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / T574t 2009. Place hold Request article Add to cart (remove)
		Web Copy That Sells : The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy / María Veloso. by Veloso, María [autor.]. Edition: 2da edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : American Management Association, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / V443w 2009. Place hold Request article Add to cart (remove)
		Public Relations : strategie and tactics / Dennis L. Wilcox , Glen T. Cameron. by Wilcox, Dennis L [autor.] \| Cameron, Glen T [coautor]. Edition: Tenth edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Pearson, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.2 / W667p 2012. Place hold Request article Add to cart (remove)
		Remarkable service / The culinary institute of america : The Culinary Institute of America. by The Culinary Institute Of America. Edition: 3th edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Wiley, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C967r 2014. Place hold Request article Add to cart (remove)

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