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The marketing matrix : how the corporation gets its power - and how we can reclaim it / Gerard Hastings.

by Hastings, Gerard [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Routledge, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / H357m.

The new green consumer : Guide / Julia Hailes.

by Hailes, Julia [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Simon & Schuster, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / H151n.

Primal branding : create zealots for your brand, your company, and your future / Patrick Hanlon.

by Hanlon, Patrick [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Free Press, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / H241p.

The human brand : how we relate to people, products, and companies / Chris Malone, Susan T. Fiske.

by Malone, Chris [autor.] | Fiske, Susan T [coautor].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Jssey-Bass, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / M257h 2013.

Primal branding : Create zealots for your brand, your company, and your future / Patrick Hanlon.

by Hanlon, Patrick [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Free Press, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 H241p.

China in the world market : Chinese industry and international sources of reform in the post-Mao era / Thomas G. Moore.

by Moore, Thomas Geoffrey [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Cambridge University Press, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: CM 337.51 / M821c 2001, ...

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