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Administración de marketing : estrategias y programas / Joseph P. Guiltinan ; Gordon W. Paul ; traducción Gloria Elizabeth Rosas Lopetegui ; revisión técnica Roberto Rosero Hinestroza.

by Guiltinan, Joseph P [autor.] | Paul, Gordon W | Rosas Lopetegui, Gloria Elizabeth [traductor] | Rosero Hinestroza, Roberto.

Edition: 5a edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : McGraw\Hill, 1994Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / G953a, ...

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Investigación integral de mercados : un enfoque operativo / José Nicolas Jany Castro ; revisión técnica Roberto Rosero Hinestroza.

by Jany Castro, José Nicolás [autor.] | Rosero Hinestroza, Roberto [revisión].

Edition: Editora Martha Edna Suárez R.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : McGraw\Hill, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / J354i.

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  • Colegio de Estudios Superiores de Administración - CESA
  • Diagonal 34ª # 5ª-23
  • PBX: 339 53 00 – 1189 -1120
  • Bogotá, Colombia
  • Términos y condiciones
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