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		Servuccion : el marketing de servicios / Pierre Eiglier ; translator Alejandro Molla Descals. by Eiglier, Pierre [autor.] \| Langeard, Eric. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.82 / E34s, ... Place hold Request article Add to cart (remove)
		Dirección estratégica / Jose\Carlos Jarillo. by Jarillo Mossi, José Carlos [autor.]. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Bogotá : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.406 / J374d, ... Place hold Request article Add to cart (remove)
		El desprecio cero : hacia la calidad total / Hervé Sérieyx ; traductor Rafael Lefort. by Sérieyx, Hervé [autor.] \| Lefort, Rafael [traductor]. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: French Publisher: Madrid ; Bogotá : McGraw\Hill, 1991Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.568 / S485d, ... Place hold Request article Add to cart (remove)
		La Calidad del servicio : a la conquista del cliente / Jacques Horovitz ; prólogo de Gilbert Trigano ; revisor técnico José Santos Arrebola. by Horovitz, Jacques, 1947- [autor.] \| Santos Arrebola, José L \| Trigano, Gilbert. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: French Publisher: Madrid ; Bogotá : McGraw\Hill, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / H292c. Place hold Request article Add to cart (remove)
		Ingeniería financiera : la gestión en los mercados financieros internacionales / Luis Díez de Castro, Juan Mascarenas Pérez\Inigo. by Díez de Castro, Luis [autor.] \| Mascarenas Pérez Iñigo, Juan. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Bogotá : McGraw\Hill, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.1 / D568i. Place hold Request article Add to cart (remove)
		El marketing como arma competitiva : cómo asignar prioridades a los recursos comerciales / Tomás Alfaro Drake. by Alfaro Drake, Tomás, 1951- [autor.]. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / A385m, ... Place hold Request article Add to cart (remove)
		Alianzas estrategicas : el caso de General Motors e IBM / Joseph L. Badaracco ; traducción José Real Gutierrez. by Badaracco, Joseph L [autor.] \| Real Gutiérrez, José [traductor]. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.0072 / B132a. Place hold Request article Add to cart (remove)
		Política de precios para hacer rentables las decisiones / Kent B. Monroe ; traducción Carmen Berne, Enrique Giner ; revisión técnica Manuel Espitia. by Monroe, Kent B [autor.] \| Berne, Carmen [traductor] \| Espitia, Manuel [revisión] \| Giner, Enrique [traductor]. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.816 / M753p. Place hold Request article Add to cart (remove)
		La renovación de las empresas a través del camino crítico / Michael Beer, Russell A. Eisenstat, Bert Spector ; traducción Francisco Ortíz Chaparro. by Beer, Michael [autor.] \| Eisenstat, Russell A, 1955- \| Ortíz Chaparro, Francisco [traductor] \| Spector, Bert. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Buenos Aires : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4012 / B415r. Place hold Request article Add to cart (remove)
		Curso McGraw\Hill de management en 36 horas / Lester R. Bittel ; traducción José Real Gutiérrez. by Bittel, Lester Robert [autor.] \| Real Gutiérrez, José [traductor]. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4001 / B624c. Place hold Request article Add to cart (remove)
		La máquina que cambió el mundo / James P. Womack, Daniel T. Jones, Damiel Roos ; traducción Francisco Ortiz Chaparro. by Womack, James P [autor.] \| Jones, Daniel T \| Ortíz Chaparro, Francisco [traductor] \| Roos, Daniel. Series: Serie McGraw Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.503 / W872m. Place hold Request article Add to cart (remove)
		Liderazgo estratégico : los eslabones perdidos / Richard S. Handscombe, Philip A. Norman ; traducción Michel Angstadt. by Handscombe, Richard S [autor.] \| Angstadt, Michel [traductor] \| Norman, Philip A. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1993Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.4092 / H236l, ... Place hold Request article Add to cart (remove)
		Líderes y seguidores : cooperación mutua en beneficio de la empresa / Robert E. Kelley ; traducción Juan Ramón Pina Postill. by Kelley, Robert Earl [autor.]. Series: Serie McGraw\Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : MaGraw\Hill, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4092 / K293l. Place hold Request article Add to cart (remove)
		El mercado único europeo : oportunidades y desafíos para los negocios / Spyros G. Makridakis ... [y otros] ; prólgo Antonio Garrigues Walker ; traducción Eduardo Jiménez Ferry. by Garrigues Walker, Antonio, 1934- [autor.] \| Jiménez Ferry, Eduardo [traductor] \| Makridakis, Spyros G. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.9 / M235m. Place hold Request article Add to cart (remove)
		La voz del mercado : la ventaja competitiva a través del uso creativo de la información del mercado / Vincent P. Barabba, Gerald Zaltman ; traducción Michel Angstadt. by Barabba, Vincent P [autor.] \| Angstadt, Michel [translator] \| Zaltman, Gerald. Series: Serie McGraw Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / B223v. Place hold Request article Add to cart (remove)
		Futuros y opciones en la gestión de carteras / Eduardo Martínez Abascal ; prólogo de Rafael Termes. by Martínez Abascal, Eduardo [autor.] \| Termes, Rafael. Series: Serie McGraw Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Santafé de Bogotá : McGraw Hill, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.678 / M385f. Place hold Request article Add to cart (remove)
		Patrocinadores : un nuevo y eficaz sistema de marketing / Steve Sleight ; prólogo Josep Chias. by Sleight, Steve [autor.] \| Chias, Josep. Series: Serie McGraw Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S632p. Place hold Request article Add to cart (remove)
		Estrategia de empresa y recursos humanos : una visión dinámica de la empresa / Juan Ignacio Elorduy Mota. by Elorduy Mota, Juan Ignacio [autor.]. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : McGraw\Hill, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.3 / E48e. Place hold Request article Add to cart (remove)
		La dirección de personal en la empresa : guía sobre el comportamiento en las organizaciones / John W. Hunt ; prólogo de Pilar Rojo Mata ; traducción Francisco Ortiz Chaparro. by Hunt, John W [autor.] \| Ortíz Chaparro, Francisco [traductor] \| Rojo Mata, Pilar. Series: Serie McGraw\Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.3 / H939d. Place hold Request article Add to cart (remove)

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