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Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty.

by Wells, William, 1926- [autor.] | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Englewood Cliffs, NJ : Prentice Hall, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / W453a.

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Advertising management / Rajeev Batra [y otros].

by Batra, Rajeev [coautor].

Edition: 5 edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey : Prentice Hall, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / B334a.

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Advertising : principles & practice / William Wells, John Burnett, Sandra Morarity.

by Wells, William, 1926- [autor.] | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: Fifth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / W453a.

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Pages
  • Colegio de Estudios Superiores de Administración - CESA
  • Diagonal 34ª # 5ª-23
  • PBX: 339 53 00 – 1189 -1120
  • Bogotá, Colombia
  • Términos y condiciones
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