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		Administración del marketing : conocimiento y habilidades, texto, análisis, planes / J. Paul Peter, James A. Donnelly ; traducción Andrés E. Chechade Durán ; revisión técnica Edgar Sánchez López. by Peter, J Paul [autor.] \| Chechade Durán, Andrés E [traductor] \| Donnelly, James A \| Sánchez López, Edgar [revisión]. Edition: 3a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : Irwin, 1996Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P478a. Place hold Request article Add to cart (remove)
		Fundamentos y técnicas de investigación comercial / Ildefonso Grande Esteban, Elena Abascal Fernández. by Grande Esteban, Ildefonso [autor.] \| Abascal Fernández, Elena. Edition: 7a. edición / revisada y actualizada.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : Editorial Esic, 2003Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / G751f, ... Place hold Request article Add to cart (remove)
		Does marketing need reform? : fresh perspectives on the future / editores Jagdish N. Sheth, Rajendra S Sisodia. by Sheth, Jagdish N [autor.] \| Sisodia, Rajendra. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Armonk, NY : M.E. Sharpe, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / D675d 2006, ... Place hold Request article Add to cart (remove)
		Principios de mercadeo / Alberto Céspedes Sáenz. by Céspedes Sáenz, Alberto [autor.]. Series: Textos universitarios. EconomíaEdition: 4a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Ecoe Ediciones, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C373p 2005. Place hold Request article Add to cart (remove)
		Manual de marketing directo / Juan Manuel Ríos. by Ríos, Juan Manuel [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Intermedio, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / R467m 2004. Place hold Request article Add to cart (remove)

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