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		Engagement marketing : una nueva publicidad para un marketing de compromiso / José Martí y Pablo Muänoz ; prólogo de Agustín Medina. by Martí, José [autor.] \| Medina Fernández, Agustín [prólogo] \| Muänoz, Pablo. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Financial Times/Prentice Hall, 2008Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.812 / M378e, ... Place hold Request article Add to cart (remove)
		Publicidad : su papel en la mercadotecnia moderna / S. Watson Dunn ; translator Eduardo Escalona. by Dunn, S. Watson [autor.]. Series: Biblioteca de altos estudios comercialesMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : UTEHA, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / D923p. Place hold Request article Add to cart (remove)
		Crédito rural. by Vélez Hernández, Jaime [autor.]. Edition: 2a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: San José : Instituto interamericano de ciencias agrícolas, 1977Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.678 / V436c. Place hold Request article Add to cart (remove)
		Hacia un marketing efectivo / Diriventas. by Diriventas [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Diriventas, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D598h. Place hold Request article Add to cart (remove)
		Glosario de mercado, publicidad y áreas afines / Bernarda Vélez Pineda. by Vélez Pineda, Bernarda [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Medellín : La Pluma de Oro, 198?Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8003 / V436g. Place hold Request article Add to cart (remove)
		Ogilvy & publicidad / David Ogilvy ; prólogo Luis Bassat. by Ogilvy, David, 1911- [autor.] \| Bassat, Luis [prólogo]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Ediciones Folio, 1984Availability: Items available for loan: Biblioteca CESA (2)Call number: 659.11 / O349o, ... (1 votes) Place hold Request article Add to cart (remove)
		Gestión de la imagen corporativa : creación y transmisión de la identidad de la empresa / Luis Tejada Palacios. by Tejada Palacios, Luis [autor.]. Series: Libros de interes generalMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Editorial Norma, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / T266g. Place hold Request article Add to cart (remove)
		How to participate profitably in trade shows / Robert B. Konikow. by Konikow, Robert B [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Chicago, Ill : Dartnell Corporation, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: R659.15 / K824h. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traduccion Manuel Arboli Gascon. by Ries, Al [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Gloria Presa Ampudia ; revisión técnica Jorge Rodríguez y Rodrguez. by Ries, Al [autor.] \| Presa Ampudia, Gloria [traductor] \| Rodríguez y Rodríguez, Jorge \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		Variables psicológicas en la mercadotecnia / Laszlo Berényi, Rosa E. Monroy. by Berényi, Laszlo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Trillas, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / B488v. Place hold Request article Add to cart (remove)
		Los creadores de imagen: poder y persuación en Madisón Avenue / William Meyers ; traducción Joaquín Adsuar Ortega. by Meyers, William [autor.]. Series: La sociedad económica Language: Spanish Publisher: Barcelona : Planeta, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / M613c. Place hold Request article Add to cart (remove)
		Confissoes de um publicitário / David Ogilvy. by Ogilvy, David [autor.]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Portuguese Publisher: Sao Paulo : Difel, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / O349c. Place hold Request article Add to cart (remove)
		A publicidade segundo Ogilvy / David Ogilvy. by Ogilvy, David [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Portuguese Publisher: Sao Paulo : Premio, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / O349p. Place hold Request article Add to cart (remove)
		Los planes rentables de comercialización : como prepararlos y como utilizarlos / James W. Taylor. by Taylor, James W [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: New York : Alexander Hamilton Institute, 1980Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T238p. Place hold Request article Add to cart (remove)
		The walle street journal temas de mercadeo / Ronald Alsop. by Alsop, Ronald [autor] \| Abrams, Bill [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Bogotá : LEGIS, 1989,199Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A462t. Place hold Request article Add to cart (remove)
		Inmunidad al mercadeo / George Lazarus ; Bruce Wesler ; traducción Eduardo Calado Noguera ; revisión técnica Humberto Serna Gómez. by Lazarus, George [autor.] \| Calado Noguera, Eduardo [traductor] \| Serna Gómez, Humberto \| Wesler, Bruce. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L431i. Place hold Request article Add to cart (remove)
		The 27 most common mistakes in advertising / Alec Benn. by Benn, Alec, 1918- [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : AMACOM, 1978Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / B469v. Place hold Request article Add to cart (remove)
		Tácticas de guerrilla aplicadas al mercadeo / Jay Conrad Levinson ; traducción : Adriana de Hassan. by Levinson, Jay Conrad [autor.] \| Hassan, Adriana de. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona ; Bogotá : Editorial Normal, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L665t. Place hold Request article Add to cart (remove)

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