Search

Your search returned 4 results.

Results
		Managing Brand Equity : capitalizing on the value of a Brand Name / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : The Free Press, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / A111m 1991. Place hold Request article Add to cart (remove)
		Nation branding : Concepts, Issues, Practice / Keith Dinnie. by Dinnie, Keith [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Butterworth Heinemann, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / D585n 2008. Place hold Request article Add to cart (remove)
		The Truth About Creating Brands People Love / Brian D. Till y Donna Keckler. by Till, Brian D [autor.] \| Donna, Keckler. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : FT Press, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.827 / T574t 2009. Place hold Request article Add to cart (remove)
		Brand relevance : making competitors irrelevant / David A. Aaker. by Aaker, David A [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Jossey-Bass, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 A111b. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)

Hola