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		Marketing de servicios : un enfoque de integración del cliente a la empresa / Valarie A. Zeithaml, Mary Jo Bitner ; traduccción de María Isabel Pérez de Lara Choy, Andrés Lozano Hirschfeld y Susana Pontón Becerril. by Zeithaml, Valarie A [autor.] \| Bitner, Mary Jo \| Pérez de Lara Choy, María Isabel [traductor .] \| Lozano Hirschfeld, Andrés [traductor .] \| Pontón Becerril, Susana [traductor .]. Edition: 2da edición .Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: México : McGraw-Hill, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / Z48m, ... Place hold Request article Add to cart (remove)
		Re-evolución en el servicio : la transformación del servicio al cliente en el siglo XXI / Gabriel Vallejo López . by Vallejo López, Gabriel [autor.]. Edition: 1ra. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Conecta, 2018Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / V182r 2018. Place hold Request article Add to cart (remove)
		Un servicio legendario : la clave es interesarse por el cliente / Ken Blanchard, Victoria Halsey y Kathy Cuff ; traducción de Carlos Ossés Torrón . by Blanchard, Ken Blanchard, Kenneth H [autor.] \| Halsey, Victoria \| Cuff, Kathy \| Ossés Torrón, Carlos [traductor .]. Series: : Narrativa empresarialMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Barcelona : Empresa activa, 2014-2015Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / B639s 2015, ... Place hold Request article Add to cart (remove)
		Customer relationship management : a strategic imperative in the world of e-business / editor Stanley A. Brown. by Brown, Stanley A [editor .]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Toronto ; New York : John Wiley & Sons Canada, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C987c 2000. Place hold Request article Add to cart (remove)

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