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		Marketing : decisiones y conceptos básicos / William M. Pride, O.C. Ferrell, traducción Julio Coro Pando. by Pride, William M [autor.] \| Coro Pando, Julio [traductor] \| Ferrell, O.C [coautor]. Edition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Nueva editorial Interamericana, 1982Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P947m. Place hold Request article Add to cart (remove)
		Breve curso de marketing para mercado abierto / Javier Cordero Ramírez. by Cordero Ramírez, Javier [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Trillas, 1993Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C794b. Place hold Request article Add to cart (remove)
		Principios y práctica de marketing / Richard H. Buskirk ; traducido por Fernando Urizar. by Buskirk, Richard H [traductor]. Series: Colección GestionMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Deusto, 1965Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B959p. Place hold Request article Add to cart (remove)
		El cliente manda : la importancia de las cadenas de abastecimiento en la satisfacción de sus necesidades / Roger D. Blackwell y Kristina Stephan ; traducción Adriana de Hassan. by Blackwell, Roger D [autor.] \| Bonnett Vélez, Fabián [editor] \| Hassan, Adriana de [traductor] \| Stephan, Kristina. Edition: Edición Fabián Bonnett Vélez.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Grupo Editorial Norma, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.81 / B636c, ... Place hold Request article Add to cart (remove)
		Historias fabulosas del marketing / Ignacio Soret lol Santos ; ilustraciones por Laura Soret Madolell. by Soret lol Santos, Ignacio [autor.] \| Soret Madolell, Laura [ilustrador]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Escuela Superior de Gestión Comercial y Marketing, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S713h. Place hold Request article Add to cart (remove)
		Comercialización y retailing : distribución comercial aplicada / María Dolores de Juan Vigaray. by Juan Vigaray, María Dolores De [autor] \| Fayerman Aragón,David. Series: Comercio ; 339Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación S.A., 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / D278c. Place hold Request article Add to cart (remove)
		CRM : las cinco pirámides del marketing relacional / Cosimo Chiesa de Negri. by Chiesa de Negri, Cosimo [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Deusto, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C533c, ... Place hold Request article Add to cart (remove)
		Lo bueno funciona. / Philip Kotler, David Hessekiel, Nancy R. Lee ; prólogo Mauricio López González. by Kotler, Philip [autor.] \| Hessekiel, David \| Lee, Nancy R \| López González, Mauricio [prólogo]. Series: Acción empresarialMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Ediciones de la U, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / K874l. Place hold Request article Add to cart (remove)
		Consumer-centric category management : how to increase profits by managing categories based on consumer needs / AC Nielsen, John Karolefski, Al Heller. by Ac Nielsen \| Heller, Al \| Karolefski, John. Edition: First. edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New Jersey John Wiley & Sons, 2006Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.834 / N669c 2006 , ... Place hold Request article Add to cart (remove)
		Consumer-centric category management : how to increase profits by managing categories based on consumer needs / AC Nielsen, with John Karolefski and Al Heller. by Ac Nielsen \| Karolefski, John \| Heller, Al. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Jersey : John Wiley & Sons, Inc. 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.834 / N669c 2006. Place hold Request article Add to cart (remove)

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