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Marketing contemporáneo / David L. Kurtz; Guadalupe Meza Staines, traductora. by Kurtz, David L [autor.] | Meza Staines, Guadalupe. Edition: 15ta edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Original language: English Publisher: México : Cengage Learning, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K969m, ...
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Principles of marketing / Harold Howard Maynard And Theodore N. Beckman. by Maynard, Harold Howard [autor.] | Beckman, Theodore N, 1894-. Edition: 4a edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Ronald Press, 1962Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M471p.
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Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F Engel. by Blackwell, Roger D [autor.] | Miniard, Paul W. Edition: Tenth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : Thomson Business and Economics, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / B632c.
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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis. by Hoyer, Wayne D [autor.] | Macinnis, Deborah J. Edition: Fifth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : South\Western/Cengage Learning, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / H868c.
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Principles of contemporary marketing / David L. Kurtz. by Kurtz, David L [autor.]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : Thomson South-Western, 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K969p, ... Not available: Biblioteca CESA: Damaged (1).
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Consumer behaviour / Martin Evans, Ahmad Jamal, Gordon Foxall. by Evans, Martin J [autor.] | Foxall, G. R | Jamal, Ahmad, 965-. Edition: Second edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Chichester (England) : Wiley, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 / E924c.
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