Marketing en las empresas de servicios : compita mediante la calidad / Leonard L. Berry, A. Parasuraman ; translator Jorge Cardenas Nannetti.
Material type:
TextLanguage: Spanish Series: Desarrollo gerencialPublisher: Bogotá : Norma, 1993Edition: Ed / Armando Bernal M. y Lucrecia Monárez TDescription: xi, 271 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9580424950Subject(s): Administracion de Industrias de Servicios | Mercadeo | Servicio al cliente | Mercadeo de serviciosDDC classification: 658.82
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.82 / B534m (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101007652 |
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