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		Desarrollo de nuevos productos : creatividad, innovación y marketing / Alejandro Schnarch Kirberg. by Schnarch, Kirberg Alejandro [autor.]. Edition: 3a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.575 / S357n, ... Place hold Request article Add to cart (remove)
		Administración de ventas / Mark W. Johnston, Greg W. Marshall ; traducción Pilar Mascaró Sacristán, Adolfo Deras Quiñones ; revisión técnica Iván M. Barreira Díaz. by Johnston, Mark W [autor.] \| Barreira Díaz, Iván M [revisión] \| Deras Quiñones, Adolfo [traductor] \| Marshall, Greg W \| Mascaró Sacristán, Pilar [traductor]. Edition: 7a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw Hill, 2004Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.81 / J721a, ... Place hold Request article Add to cart (remove)
		Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción de Enrique Palos Báez, Francisco Javier Dávila Martínez. by Stanton William J [autor.] \| Dávila Martínez, Francisco Javier [traductor] \| Etzel, Michael J \| Palos Baéz, Enrique [traductor] \| Walker, Bruce J. Edition: 13a edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México : McGraw-Hill, 2004Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / S792f, ... Place hold Request article Add to cart (remove)
		Selling today : creating customer value / Gerald L. Manning, Barry L Reece. by Manning, Gerald L [autor.] \| Reece, Barry L. Edition: Tenth edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.85 / M283s, ... Place hold Request article Add to cart (remove)
		Gestión de la comunicación comercial / Pedro Reinares Lara, Sergio Calvo Fernández ; editora Maria Victoria Peralba Ruiz. by Reinares Lara, Pedro [autor.] \| Calvo Fernández, Sergio \| Peralba Ruiz, María Victoria [editor .]. Series: Serie McGraw Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : McGraw Hill, 1999Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.85 / R364g 1999, ... Place hold Request article Add to cart (remove)

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