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HBR's 10 must reads on strategic marketing / Roland T. Rust [y otros diecinueve].

by Harvard Business Review Press | Rust, Roland T [autor.] | Moorman, Christine [autor.] | Bhalla, Gaurav [autor.] | Edelam, David C, 1961- [autor.] | Levitt, Theodore [autor.] | Christensen, Clayton M [autor.] | Cook, Scott, 1952- [autor.] | Hall, Taddy [autor.] | Keller, Kevin Lane, 1956- [autor.] | Silverstein, Michael J, 1955- [autor.] | Sayre, Kate [autor.] | Anderson, James C [autor.] | Narus, James A [autor.] | van Rossum, Wouter [autor.] | Fournier, Susan [autor.] | Lee, Lara [autor.] | Reichheld, Frederick F [autor.] | Kotler, Philip, 1931- [autor.] | Rackham, Neil [autor.] | Krishnaswamy, Suj.

Series: HBR's 10 must reads seriesEdition: First. edition.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2013Other title: Harvard business review's 10 must reads on strategic marketing | HBR's ten must reads on strategic marketing.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.401 / H339s 2013. Not available: Biblioteca CESA: Checked out (1).

HBR's 10 must reads the essentials / Clayton M. Christensen [y otros doce].

by Harvard Business Review Press | Christensen, Clayton M [autor.] | Overdorf, Michael [autor.] | Davenport, Thomas H, 1954- [autor.] | Drucker, Peter Ferdinand, 1909-2005 [autor] | Goleman, Daniel, 1947- [autor.] | Kaplan, Robert S [autor.] | Norton, David P, 1941- [autor.] | Moss Kanter, Rosabeth [autor.] | Kotter, John P, 1947- [autor.] | Levitt, Theodore [autor.] | Porter, Michael E, 1947- [autor.] | Prahalad, Coimbatore Krishna Rao, 1941- [autor.] | Hamel, Gary [autor.].

Series: HBR's 10 must readsEdition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2011Other title: HBR's ten must reads the essentials | Harvard business review's 10 must reads the essentials.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.401 / H339t 2011.

HBR's 10 must reads on innovation / Roger L. Martin [y otros quince].

by Harvard Business Review Press | Martin, Roger L [autor.] | Govindarajan, Vijay [autor.] | Trimble, Chris [autor.] | Immelt, Jeffrey R, 1956- [autor.] | Bettencourt, Lance A [autor.] | Ulwick, Anthony W, 1957- [autor.] | Day, George S [autor.] | Thomke, Stefan [autor.] | Reinertsen, Donald [autor.] | Moss Kanter, Rosabeth [autor.] | McGrath, Rita Gunther [autor.] | MacMillan, Ian C, 1941- [autor.] | Drucker, Peter Ferdinand, 1909-2005 [autor] | Christensen, Clayton M [autor.] | Kaufman, Stephen P [autor.] | Shih, Willy [autor.].

Series: HBR's 10 must readsEdition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2013Other title: HBR's ten must reads on innovation | Harvard business review's 10 must reads on innovation.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.401 / H339i 2013.

HBR's 10 must reads on strategy / Michael E. Porter [y otros dieciocho].

by Harvard Business Review Press | Porter, Michael E, 1947- [autor.] | Collins, James Charles [autor.] | Porras, Jerry I [autpr.] | Johnson, Mark [autor.] | Christensen, Clayton M [autor.] | Kagermann, Henning [autor.] | Kim, W. Chan, 1952- [autor.] | Mauborgne, Renée [autor.] | Neilson, Gary L [autor.] | Martin, Karla L [autor.] | Powers, Elizabeth [autor.] | Kaplan, Robert S [autor.] | Norton, David P, 1941- [autor.] | Gadiesh, Orit, 1951- | Gilbert, James L, 1943- [autor.] | Mankins, Michael C [autor.] | Steele, Richard [autor.] | Rogers, Paul [autor.] | Blenko, Marcia [autor.].

Series: HBR's 10 must readsEdition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2011Other title: HBR's ten must reads on strategy | Harvard business review's 10 must reads on strategy.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.401 / H339s 2011.

HBR's 10 must reads on managing yourself / Clayton M. Christensen [y otros quince].

by Harvard Business Review Press | Christensen, Clayton M [autor.] | Drucker, Peter Ferdinand, 1909-2005 [autor] | Oncken Jr., William [autor.] | Wass, Donald L [autor.] | Coutu, Diane [autor.] | Schwartz, Tony, 1952- [autor.] | Mccarthy, Catherine [autor.] | Hallowell, Edward M, 1949- [autor.] | Friedman, Stewart D [autor.] | Ghoshal, Sumantra [autor.] | Bruch, Heike [autor.] | Quinn, Robert E [autor.] | Kaplan, Robert S [autor.] | Goleman, Daniel, 1947- [autor.] | Boyatzis, Richard [autor.] | Mckee, Annie [autor.].

Series: HBR's 10 must readsEdition: First. edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2010Other title: HBR's ten must reads on managing yourself | Harvard business review's 10 must reads on managing yourself.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.401 / H339 2010.

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